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Topic: Modern Family

Even as TV Creators Come Around on Integrations, Buyers Are Starting to Look Elsewhere

Branded content offers more flexibility

After years of treating "integration" as a dirty word, the people behind many of TV's biggest shows have changed their tune and are embracing them as something beneficial to their…

The 12 Most Iconic TV Series of the Thousands Filmed on Location in L.A.

The city's an essential part of these shows

These shows aren't shot on some soundstage. Illustration: Jan Kallwejt It's no surprise that the center of the entertainment industry—Los Angeles—has also been the setting of so many TV series over the…

Black-ish Earns Its ABC Rite of Passage and Visits Disney World for Its Season Premiere

But it’s not an integration

Black-ish might be a hit show worthy of an Emmy nomination for best comedy this year, but when you're an ABC family sitcom, you haven't truly arrived until you travel…

The National Association of Realtors Finds Its Perfect Pitchman in Modern Family Dad

Integration explains why you need a real estate agent

Realtor Phil Dunphy, a key character on ABC's award-winning comedy Modern Family, is the star of Arnold Worldwide's latest initiative for the National Association of Realtors. Dunphy's pitchman status kicked off…

Don’t Let Scandal’s Joshua Malina Get His Hands on Your Phone

The actor talks pranks and sparring on Twitter

Specs Claim to fame Plays attorney general David Rosen on Scandal; previously also mixed TV and politics as Will Bailey on The West Wing. Base Los Angeles Twitter @joshmalina What's the first thing you…

In the Age of Cord Cutting, Nielsen Plots Its Overhaul of TV’s Outdated Ad Metrics

Wants updated ratings criteria by next upfront

It's been nine years since networks and advertisers agreed on the eligibility criteria for C3 and C7 TV ratings, but given the seismic shifts in the industry since then, it…

Facetime: Early October Award Parties, Magazine Celebrations and The New Yorker Festival

Teen Vogue editor in chief Amy Astley, David Remnick and others

Adweek’s Young Influentials party presented by PopSugar took place at the Gansevoort Hotel in downtown New York. Among the honorees accepting awards were Ogilvy’s Lauren Crampsie, Huffington Post’s Jared Grusd…

After Scoring Big With TGIT, ABC Calls Its Wednesday-Night Comedies 'ABC Funny'

Network brands another night

Last fall, ABC successfully branded an entire night of programming with TGIT (Thank God It's Thursday). Now the network has begun singing the praises of a second night of shows: Welcome,…

How TV Shows Are Beaming Over the Supreme Court's Gay Marriage Ruling

#LoveWins

From the White House to Westeros, from Litchfiled Pen to McKinley High, your favorite TV shows have been sharing the love all day following this morning's Supreme Court decision legalizing…

How ABC Got Its Groove Back (Only Partly Because of Shonda Rhimes)

Paul Lee on 'smart, emotional television' and plans to 'reinvent reality'

ABC has had little reason to smile over the past dreary decade, as it often has found itself bringing up the rear among viewers ages 18-49. Its sole upfront highlight…

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