mobile video | Adweek mobile video | Adweek
Advertisement

Topic: mobile video

Mobile Video Has Jumped 400% in the Last Two Years Report: on-the-go clips account for 25% of all views

Ooyala's  Q2 Video Index Report, which was released today, found that 25 percent of online video activity happens on mobile devices—a spike of 400 percent compared to two years ago. The…

September 15, 2014, 6:10 PM EDT

Instagrammers, Including Jimmy Fallon, Are Rushing to Try Out Hyperlapse Hot app speeds up videos, offering new creative possibilities

Call it fast-food porn. Now that hyperlapsing is a thing, courtesy of Instagram, everyone’s videos can be seen at 12 times the normal speed. The Hyperlapse app is the latest…

August 26, 2014, 2:48 PM EDT

Mobile Video Study Claims Better Performance Than TV But that’s not always a good thing

A new report from the Mobile Marketing Association, Millward Brown and Tremor Video today finds that mobile video ads get consumers talking about ads more than television spots, even if…

July 14, 2014, 3:21 PM EDT

Dish Takes Over YouTube With Spanish-Speaking World Cup Ad 100 million impressions in two days

Dish signed up for 100 million impressions with a far-reaching YouTube video campaign. The TV provider bought the top spot on YouTube over two days—the masthead on desktop and mobile—showing…

June 17, 2014, 3:20 PM EDT

Facebook Auto-Play Video Is Running on Brand Pages Could ramp up branded video on the social platform

Brand marketers, you may soon be able to run auto-play videos on your Facebook page without buying an ad. Some of your peers already are. Facebook is testing a feature that…

June 16, 2014, 3:24 PM EDT

Study: Audiences Increasingly Going Mobile for Entertainment 84% of category ads contained video, rich media

A study conducted by global mobile video advertising firm Vdopia found that mobile consumption of entertainment-themed media is sharply on the rise. The information was pulled from the Vdopia Mobile Insights…

June 4, 2014, 12:24 PM EDT

Kargo, Moat Serve Mobile Video Metrics Will show how long ads play and whether they were viewable

Mobile ad company Kargo and measurement firm Moat are collaborating to provide mobile video analytics ito give brands and publishers further insight into who is viewing their spots and for…

June 2, 2014, 5:15 PM EDT

New Ad Exchange Delivers Mobile Video Expect in-app commercial interuption

Get ready for more in-app messages like this: “and now a word from our sponsors,” as ad company Vungle today launched an in-app video ad exchange that will serve commercials…

April 25, 2014, 4:22 PM EDT

Angry Birds Maker Hatches In-Game Video Ad Plan Sees premium opportunities for brands on mobile

Angry Birds is getting ready to introduce in-game digital video ads in an expansion of its advertising products that the company will unveil soon, according to Michele Tobin, Rovio’s head…

February 13, 2014, 4:09 PM EST

Unruly Introduces Services for Brands to Leverage Vine Company sees rapid growth in mobile video

Brands and marketers are starting to recognize Vine as an appealing advertising platform, and video analytics company Unruly wants a piece of the action. The company announced on Tuesday that it…

June 26, 2013, 12:00 AM EDT

Advertisement