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Topic: mobile privacy

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Here's How That Little Blue Ad Marker Should Appear in Mobile Ads Digital Advertising Alliance releases new creative specs

The Digital Advertising Alliance today is releasing creative specs on how the little blue ad marker should be used and displayed on mobile ads—the next major step in extending the…

April 7, 2014, 12:00 AM EDT

Privacy Groups Ask FTC to Halt Facebook's Acquisition of WhatsApp Social giant's practices said to violate WhatsApp privacy policy

A group of privacy organizations are calling for the Federal Trade Commission to investigate and halt Facebook's $19 billion acquisition of WhatsApp. In a complaint filed Thursday, the Electronic Privacy Information…

March 7, 2014, 10:26 AM EST

New Site Lets Consumers Opt Out of In-Store Mobile Tracking 11 analytics firms agree to honor end users' wishes

Ahead of a Federal Trade Commission conference Wednesday on the privacy implications of mobile device tracking in stores, airports, hotels and other public places, a new website is launching where…

February 18, 2014, 1:13 PM EST

The Hawks and Doves of Washington's Privacy Debate Which government officials will influence data privacy in 2014?

Ever since Edward Snowden's revelations about government surveillance, every day has been data privacy day in Washington. But Tuesday is the official day Congress designated in 2009 to raise consumer…

January 28, 2014, 6:01 AM EST

FTC Takes Dim View of Flashlight App That Shared Users' Location Data Without Permission One of the most popular Android downloads

The Federal Trade Commission took a dim view of one of the most popular mobile apps after discovering the Brightest Flashlight Free app deceived consumers by sharing their location information…

December 5, 2013, 1:04 PM EST

Government Report Calls For Comprehensive Privacy Law Consumers should have more information, control over personal data

A new report on consumer privacy from the Government Accountability Office concludes that there ought to be a comprehensive federal law governing the collection, use and sale of personal information…

November 20, 2013, 2:52 PM EST

Stores Can't Track You Unless You Permit Them [Updated] Working with privacy experts, in-store trackers adopt privacy code

A number of analytics companies that offer technology which can track consumers via their mobile devices as they shop have agreed to a privacy code of conduct that gives consumers…

October 22, 2013, 6:16 PM EDT

Cross-Device Tracking Could Be Next Privacy Target in DC Sen. Markey asks FTC to open investigation into device fingerprinting

The relatively new practice of tracking consumers across their digital devices in order to serve up more relevant advertising is beginning to draw scrutiny among Washington policymakers. Called digital fingerprinting, the…

October 10, 2013, 5:36 PM EDT

FTC's Jessica Rich Lays Out Ambitious Ad Enforcement Agenda Talks priorities at Advertising Self-Regulatory Council conference

Jessica Rich—the Federal Trade Commission’s front line to advertising regulation as director of the agency’s consumer protection bureau—is energetic and organized. She’ll need to be to tackle the ambitious agenda…

September 30, 2013, 11:51 AM EDT

Sen. Franken Frets Over Apple's Fingerprint Technology Users could be impersonated for life

It's one thing for a hacker to get your digital password and impersonate you on the Internet; you can easily change your password. But your fingerprint is a whole other…

September 20, 2013, 12:32 PM EDT

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