Topic: Mobile Media Summit

Paran Johar Sells His Mobile Media Summits Series to French Events Company

The hardest-working man in the sector will remain CEO

If you're in the mobile business, you know who Paran Johar is. For the past six years, he's been hosting and assembling Mobile Media Summits across the country, and more…

Marketers Dish on Which Brands Are Truly Killing It in Mobile

Intuit, McDonald's, UPS get shout-outs

Depsite the fact that mobile keeps chipping away at digital ad budgets, zeroing in on a few stellar examples of brands that are nailing smartphone and tablet-based marketing can be…

Which Connected Device Is the Next Big Thing in Mobile?

Marketers split on winning platform

Despite all of the hype around connected homes, cars, TVs and smartwatches, a series of discussions today at the Mobile Media Summit in London underscores the challenges that brands will…

Is Hulu Really Worth 45% Less Than Tumblr?

Analysts and marketers chime in

Now that Yahoo CEO Marissa Mayer has Tumblr in the bag for a cool $1.1 billion, AllThingsD reports that she may buy Hulu for between $600 million and $800 million.…

Would Yahoo or Facebook Make a Better Tumblr Parent?

Industry views are split

While Yahoo seems near a deal to purchase Tumblr for as much as $1 billion, reports today suggest other notable players are kicking the tires on the growing blogging platform—namely, Facebook. So…