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Topic: mobile applications

Facebook Gets Foursquare, Yelp Features

Social giant makes mobile app more discovery-driven

Facebook's latest mobile app iteration seems to be aimed at getting the social-local-mobile experience on par with Foursquare and Yelp. The Menlo Park, Calif.-based digital giant, which says more than…

Survey: Privacy a Top Concern for Mobile App Users

Consumers worry about what personal information they share

Privacy is a top concern for mobile app users, according to a telephone survey conducted by the Pew Research Center's Internet and American Life Project. More than half of app users—57…

Mobile App Developers Getting Privacy Savvy, per Study

Report released by D.C. think tank day before government meeting

Under mounting pressure from regulators and the Obama administration, mobile app developers are becoming more privacy savvy. In fact, the vast majority, 61.3 percent, have privacy policies that detail what…

Foursquare Looks to Shift From Gaming Novelty to Essential Tool

Matures from location-based game to utility

It’s not a coincidence that Foursquare’s fastest growing team works on its location-discovery/recommendation tool Explore. That feature anchors the new Foursquare that launched last Thursday, shoving the startup’s claim to…

Google Brings 300,000-plus AdMob Apps to AdWords

Adds new mobile ad-targeting options

Facebook isn’t the only company with mobile ad news this week. Two years after closing its $750 million acquisition of mobile ad network AdMob, Google is connecting the company’s more…

Twitter Ads Get More Mobile

Promoted Tweets to appear in app timelines

Twitter's mobile ad footprint is about to get bigger. In a blog post today, the company said that it is expanding its ad presence on mobile apps for the iPhone…

MTV Debuts Social TV Mobile App at Mobile World Congress

Partners with AKQA to target youth across the pond

Television may soon regain its place as a social linchpin—at least for those in MTV's youth demographic. Gone (for the most part) are the days when family members would gather…

California Requires Mobile Apps to Tighten Privacy Rules

Tech companies must disclose app policies before download

Rather than wait for Congress or federal regulators to act on mobile app privacy, the state of California Wednesday announced a deal with six major mobile app platforms to bring…

Viggle to Add Check-Ins for TV Ads

App will allow brands to deliver deals

Starting next month, brands can deliver content such as a digital coupon or sweepstakes entry when consumers tag a TV commercial via mobile app Viggle.  The app, billed as a TV…

Mobile Marketing Industry Sets Privacy Guidelines

Guidelines designed to fend off regulation

Hoping to establish a self-regulatory privacy program for mobile marketing that could satisfy government regulators, the Mobile Marketing Association Monday released its first privacy policy guidelines for mobile applications. The new…

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