Topic: mobile applications
Twitter's mobile ad footprint is about to get bigger. In a blog post today, the company said that it is expanding its ad presence on mobile apps for the iPhone…
Television may soon regain its place as a social linchpin—at least for those in MTV's youth demographic. Gone (for the most part) are the days when family members would gather…
Rather than wait for Congress or federal regulators to act on mobile app privacy, the state of California Wednesday announced a deal with six major mobile app platforms to bring…
Starting next month, brands can deliver content such as a digital coupon or sweepstakes entry when consumers tag a TV commercial via mobile app Viggle. The app, billed as a TV…
Hoping to establish a self-regulatory privacy program for mobile marketing that could satisfy government regulators, the Mobile Marketing Association Monday released its first privacy policy guidelines for mobile applications. The new…
