Topic: Mobile advertising
Back in August Facebook began letting a limited numbers of mobile app developers pay for their apps to be promoted within the Try These Games box right in the middle…
Internet advertising grew jumped 14 percent during the first half of 2012—totaling $17 billion—compared to the same period last year, according to Internet Advertising Bureau data released Thursday (Oct. 11).…
Earlier today, The Economist Group and the Pew Research Center's Project for Excellence in Journalism hosted a panel at Advertising Week titled Digital Disruption: The Future Of Media, moderated by…
Specs Age 43 New gig President, AT&T AdWorks Old gig Vp of sales, Southwest region, AT&T Advertising Solutions AdWorks, AT&T’s multichannel ad network, plays in three of the big media—TV, online and mobile—to help…
Mobile advertising is still in its infancy, and mobile ad targeting is hardly in the fetal stage. That doesn’t mean there aren’t already complications. Unlike online, brands are pretty much in…
Many digital advertising observers are convinced that Facebook will eventually launch a third-party display ad network to rival, or even better, Google’s AdSense. The thinking goes, Facebook's wealth of personal…
Maximizing one's impact almost always requires a sharp focus. That concept seems to be at the center of Paul Gelb’s decision to leave Razorfish—where he helped the digital shop build…
It's finally over and done with. Today, Apple officially released the iPhone 5, causing an absolute frenzy in the tech media sphere. As journos took to the Web to live…
The one thing Facebook CEO Mark Zuckerberg made clear in his first time speaking publicly since the company’s May IPO (except during its July earnings call): Facebook is all-in on…
Of Facebook’s nearly 1 billion users, 235 million play games on the social network, and the App Center it launched in May attracts 150 million users each month. That’s a…
