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Topic: Mmb

Fitzgerald Succeeds MMB on Carrabba's Italian Grill

Chain spends nearly $30 million in media annually

Fitzgerald & Co. is in the casual dining business after besting three undisclosed agencies to become the lead creative shop for Carrabba's Italian Grill, a chain operated by Bloomin Brands. The…

Digitas Taps Lesley Bielby for New Top N.A. Planning Role

Shop has added 20 new staff

Digitas, which has spent this year year bolstering its U.S. planning staff, has hired Lesley Bielby in the newly-created role of evp, North America planning. Boston-based Bielby was most recently chief…

Michael Phelps plows ahead in Subway spot

This MMB spot for Subway, which rolled out a few weeks ago (and has upset official Olympic sponsor McDonald's), shows Michael Phelps en route to the Winter Olympics in Vancouver.…

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