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Topic: Mitt Romney

The Social Anatomy of Cory Booker's Misstep Tracking the Newark mayor's social buzz

Exactly how far does a political misstep travel in the world of social media? Thanks to a number of emerging analytics tools—newsrooms, campaigns and their respective staffs can spend time…

May 24 2012

The 10 Most Controversial Mag Covers (Recently) Published These images shocked, awed, made you buy and/or made you talk

Sex sells. If it bleeds, it leads. There is value to shock—you don't have to be slinging dirt for TMZ to understand that. Some of the most controversial images ever…

May 22 2012

The 140-Character-or-Less Campaign Twitter now has the power to drive a politician's message and news coverage

For those seeking an example of the breakneck pace of the mounting political “call and response” attack cycle, 84 minutes may very well be a new benchmark. It took a mere…

May 07 2012

Google News Headline Error Creates Controversy for ABC Anchor ABC News correspondent experiences ‘Google problem’ of his own

On Wednesday morning (April 18), ABC News’ senior White House correspondent Jake Tapper fell victim to one of the lesser-known perils of online publishing. Filing a story on a recent…

April 18 2012

Super Tuesday TV Spending Not So Super PAC dollars dominate

If it weren’t for the candidates' PACs, Super Tuesday spending would have been a trickle. A whopping 87 percent of the $6.1 million spent on spot TV during the last…

March 08 2012

All the President's Admen A look at the ad players lining up for the 2012 presidential race

Political consultancies still dominate when it comes to creating ads for presidential candidates. After all, given their access to polling data and campaign trail video, they can literally create an…

March 05 2012

Mitt Romney's Flip-Flops Now Available as Actual Footwear 'Mitt-Flops' on sale for just $19.95 a pair!

Alec Brownstein, the guy who landed a Clio and a job at Y&R by buying up the names of famous creative directors as Google keywords, is back with his next…

February 29 2012

Romney Outspends GOP Pack in S.C. TVB breaks out TV ad dollars

Mitt Romney and Romney PACs outspent former Speaker of the House Newt Gingrich in South Carolina in TV advertising nearly 2 to 1, but it wasn't enough, according to a…

January 26 2012

The Blanding of America There's a lot at stake when selling presidential candidates--so why is their branding so stupifyingly dull?

One of the most indelible and enduring images of the 2008 presidential campaign was candidate Barack Obama's logo: a simple, clean, blue "O" rising like a sun above a prairie…

November 15 2011

Political Ads See a Slight Boost in Iowa But spending trails where it was before 2007 straw poll

Republicans are apparently taking all of this debt talk to heart. With the political season underway and the Iowa straw poll slated for Saturday, the GOP has turned into one…

August 11 2011

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