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Topic: Mistress

The World Surf League's First-Ever Ad Likens the Volatile Sport of Surfing to Chaos Theory

Forget butterflies; some people's breath can start a storm

To distill the unpredictability and drama of competitive surfing, the World Surf League has launched its first global campaign, "You Can't Script This," anchored by "Chaos Theory," a 90-second spot…

Meet the Ridiculously Cute Pets That Come to Work at L.A.'s Canine-Crazy Ad Agencies

Going to the dogs

Striking that perfect work-life balance can be quite the challenge for those of us with little ones at home, their slobbery faces pressed up against the window, waiting for mom…

How the Steady Stream of Creative Talent Moving From N.Y. to L.A. Became a Flood

The lure of sun, fun and opportunity

A dyed-in-the-wool New York advertising professional, Patricia Korth-McDonnell had heard all the clichés about Los Angeles as an endless parking lot, a cultural wasteland and, perhaps most relevant, a professional…

VH1's New Ad for Dating Naked Is All About Jumping Naked (in Super Slow Motion)

Mistress promo for Season 2

Coming up with fun ad ideas for a show like Dating Naked isn't exactly Pluto-level rocket science. You think of fun things naked people can do besides dating, and you…

Infographic: Your Guide to Having a One-Night Stand at SXSW

All the tools you'll need to score

Are you in Austin this week mostly just to bag a few one-night stands? Luckily, ad agency Mistress has come up with the ultimate guide to casual sex at the…

Infographic: How to Tell Client Tricks From Treats This Halloween

Mistress breaks it down

Every day is a bit spooky when you're dealing with clients. But this Halloween, ad agency Mistress has made a little chart you might find useful—how to tell whether your…

Meet the Agency That Dreamed Up Life-Size Hot Wheels

And broke 2 world records in the process

It’s not often that advertisers get to break world records. But when Mistress Creative, a boutique agency based in Los Angeles, was tasked with helping Mattel’s Hot Wheels reach a…

This Sweet Video of People Dancing Naked in Public Will Charm Your Pants Off

VH1 promo for Dating Naked is one fun frolic

Who feels like getting naked and dancing through the strees of Los Angeles? Wait, don't answer until you've watched this. In a charming (and essentially safe for work) video promo for…

Venables Bell Wins Skyy Vodka

Succeeds longtime incumbent Lambesis

After 15 years with Lambesis, Skyy Vodka has found a new home. The brand has awarded its creative businenss to Venables Bell & Partners after a review, the agency confirmed. Skyy's…

3 Shops Await Decision in Skyy Vodka Review

Winner will succeed longtime incumbent Lambesis

Skyy Vodka is in the late stages of a creative review with three finalists awaiting a decision, according to sources. Sources identified the contenders as Venables Bell & Partners, Mekanism and…

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