Topic: MillerCoors
Branded content has gotten plenty of attention as it's taken off online where the division between editorial and advertising real estate can be fuzzier (see: Forbes, The Atlantic, BuzzFeed, Gawker),…
IDEA: You always have a good time out on the town with your friends. But if one of them were a celebrity, things might be a little more interesting. Grooving…
Bud Light is kicking off the second year of its NFL sponsorship with a season-long campaign that focuses on the fan. The country’s top-selling beer will suit up for tonight’s season…
For Jim McGrath of the motorsports-themed dining chain Quaker Steak & Lube, flat-screen TVs dotting the walls used to be reserved for baseball and hockey games. Now, they’ve been transformed…
Miller Lite's revolutionary Punch Top can, which may completely reinvent the way high schoolers shotgun beers, frankly deserved better than the few desultory Draftfcb ads it got at last month's…
Let's face it, Miller Lite is not a beer for sipping and savoring. It is a beer for pounding back faster than your taste buds or self-esteem can acknowledge what…
Anheuser-Busch InBev is brewing up a new reality show designed to boost the slumping profile of its flagship brand, Budweiser. Beginning Jan. 21, the one-hour competition series Bud United presents: The…
Anheuser-Busch InBev on Thursday blew some of the foam off its multimillion-dollar NFL sponsorship, saying that it would leverage the deal to help sell more Bud Light to pro football…
