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Topic: Microsoft

Xbox Can't Advertise Destiny, the Game. So It Made Destiny, the Fake Perfume A fragrant slap at Sony's deal with Activision

Xbox cannot explicitly advertise the launch of the highly anticipated first-person shooter Destiny. So, it came up with clever trick to draw attention anyway: Promote a nonexistent cologne with the…

September 8, 2014, 2:54 PM EDT

Microsoft Creates a Surprisingly Amusing Game to Help Wean Us Off Windows XP Evade IE6 icons and the dreaded Clippy

With millions of Windows XP users clinging desperately to the reliable but officially obsolete operating system, Microsoft has created a surprisingly fun new game to nudge us all into the…

April 10, 2014, 5:59 PM EDT

The Story of Microsoft's 'Bliss,' One of the Most Famous Photos Ever Taken Photographer of XP wallpaper tells all

Microsoft wants to make sure you remember the famous image of the blue sky and rolling pasture that graced so many computer screens for so long. As the world mourns (or…

April 10, 2014, 8:33 AM EDT

21 Reasons the NewFronts Will Be Huge (No. 1: BuzzFeed Is In) Web video showcase expanded to two weeks

This spring, get ready for a cocktail party with 5 Insanely Amazing Appetizers You Can't Stop Eating and a presentation focused on 13 Mind Blowing Reasons You Should Shift Dollars…

February 6, 2014, 10:00 AM EST

Microsoft Celebrates the Heroic Women of 2013 in Inspirational Bing Ad Ladies of the year

Microsoft took a different approach this time with its year-end roundup for Bing. Instead of simply copying Google's Zeitgeist with its own year in review, it focused instead on the…

January 3, 2014, 8:47 AM EST

Did Xbox Really Ask Its Own Support Account for Hardware Help on Twitter? Critics guess it was meant for fake user account

If true, this is rather embarrassing. Several Twitter users last night reportedly caught @Xbox tweeting an Xbox One support question to Microsoft's own @XboxSupport team. The assumption, of course, is…

December 22, 2013, 10:57 AM EST

Anime Ass-Kicker Is the (Unofficial) Face of Internet Explorer 11 Why not bring Inori Aizawa to the U.S.?

She is the futuristic, robot-fighting anime personification of Internet Explorer. And her name is Inori Aizawa. Designed by Collateral Damage Studios for an Asian anime event, Inori stars in a…

November 8, 2013, 10:36 AM EST

The Big Guys Want the Spotlight at Next Year's NewFronts Per IAB memo, the founding partners seek more control

The biggest companies in Web video are looking to assert more influence over the scheduling strategy for next year's Digital Content NewFronts. According to a memo from the Interactive Advertising Bureau,…

October 17, 2013, 5:00 AM EDT

Machinima Will Have a Second Screen on Your Screen for Xbox One Game guides will pop up and tell you how to play

This may be a little specific, but did anyone else scour all of Arkham City for those damn Riddler trophies for (clears throat) hours last year? Because I sure did,…

October 16, 2013, 6:00 AM EDT

Xbox Makes Bold Push to Own Living Room Upcoming Microsoft gaming console promises to make TV personal like phones

Microsoft has made a bold move toward controlling consumers' relationship with television, while potentially reshaping the living room entertainment and ad experience with the upcoming launch of the Xbox One…

September 23, 2013, 4:05 PM EDT

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