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Topic: Mergers and Acquisitions

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Publicis Groupe Buys Canada's Nurun Pays $115 million for 14-year-old tech firm

Paris-based Publicis Groupe has acquired digital agency Nurun from Quebecor Media in a $115 million deal. Since its inception in 2000, Nurun has swiftly grown into one of the world's leading…

September 3, 2014, 4:10 PM EDT

Rocket Fuel's Deal to Buy [x+1] Propels It Into Marketing Cloud Territory Acquisition costs roughly $200 million

Rocket Fuel is buying data technology platform [x+1] in a deal that is worth about $200 million. Rocket Fuel also announced quarterly results today, generating $92.6 million in revenue, up…

August 5, 2014, 6:05 PM EDT

Comcast to Buy Out Time Warner Cable [Updated] $45.2 billion deal will unite two top MSOs

In a tweet heard ‘round the cable universe, CNBC’s David Faber on Wednesday night said that multiple sources have told him that Comcast is preparing to make a formal overture…

February 12, 2014, 11:10 PM EST

Digital Agency Swift Buys PR Shop Saeger Media Group Drops "Collective" from name

Portland, Oregon-based digital creative agency Swift Collective has acquired Los Angeles-based public relations agency Saeger Media Group for an undisclosed sum. The combined company, announced Monday, will operate under the name…

August 19, 2013, 7:00 AM EDT

Will the Canadians Put the Ax to Saks? Expert says leave venerable department store alone

If there’s one thing devoted shoppers of a hallowed retail chain fear more than a store closing its doors it is a big corporate buyout. Perhaps you will recall how, in…

July 29, 2013, 7:12 PM EDT

What the Publicis-Omnicom Merger Means to Media Owners Scale could help mega-agency drive down pricing

It may be instructive to think of the Publicis-Omnicom merger as a fantastically complex Rube Goldberg device that was triggered by Sunday’s signing ceremony. The convoluted machinations that will be…

July 29, 2013, 5:25 PM EDT

Publicis-Omnicom Merger May Raise Antitrust Concerns [Updated] Regulators could eye control over ad rates, data

The merger of Publicis and Omnicom to form the world's largest ad conglomerate is bound to raise more than a few eyebrows in Washington where regulators could add conditions to…

July 29, 2013, 3:17 PM EDT

Droga5 Sells Sizable Stake to WME Deal pegged at $115 million

Droga5 will sell a large minority stake to William Morris Endeavor, the companies announced Thursday. The deal, estimated at $115 million for 49 percent of the agency, follows Droga5's wildly successful…

July 11, 2013, 2:31 PM EDT

Yahoo Officially Acquires Tumblr for $1.1 Billion Board approved deal on Sunday

Yahoo’s is spending over a billion to nab Tumblr. The deal received board approval on Sunday, according to Allthingsd.com and The Wall Street Journal. And now Yahoo CEO Marissa Mayer has confirmed…

May 19, 2013, 1:15 PM EDT

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