Topic: Meredith Corp.

Meredith Pushes Into E-Commerce

New channel offers a one-stop shop for the home

Better Homes and Gardens, which for decades has guided people in furnishing their homes, is now making it easier for those readers to do so without leaving them. In its first…

First Mover: Carolyn Bekkedahl

After startup life, Meredith’s digital svp is glad to be back at a ‘real business’

Specs Age 52 New gig Svp, digital media, Meredith Old gig Chief revenue officer, Gilt City You spent many years in magazine sales before jumping to the digital media and startup world a few…

Meredith Corp. Makes Big Digital Hire

Follows acquisition of

Meredith Corp. has made a big bet on digital, and now it’s hired an industry vet to take advantage of it. Carolyn Bekkedahl was named senior vp of digital sales,…

Millennial Moms Don't Let Sex Get in the Way of Smartphone Use

Survey shows moms stay connected from bathroom to bedroom

It's no secret that moms are a tech-savvy bunch, but you might be surprised to learn exactly how they’re using their digital devices. According to a new survey from Meredith’s…

'FamilyFun' Publisher Among Meredith Casualties

Layoffs total 80 company-wide

FamilyFun publisher Deb Mignucci was among the higher-ups laid off this week when Meredith Corp. cut about 60 people across its magazines like Better Homes and Gardens and Family Circle in the…

Meredith Loses Rainmaker, Axes 80

Martin Reidy led integrated marketing unit

Meredith Corp. has lost a big rainmaker at the same time that it axed 80 people in the midst of declining magazine ad revenue. Martin Reidy, who led the hot…

Meredith's 'BHG' Masthead Changes

Moves help underscore focus on food

Better Homes and Gardens has made some big changes at the top of the masthead, including a new food hire as the parent company deepens its commitment to that subject. The…

Meredith Buys Disney's 'FamilyFun' Magazine

Company continues buying spree

Meredith Corp. is continuing its buying spree, acquiring FamilyFun from Disney Publishing Worldwide, which has been shedding its magazines in recent years. Disney's last big magazine push was Wondertime, which…

QR Codes Getting More Use in Magazines

Effectiveness remains a question, though

Interactive bar codes have been popping up more in magazines—Meredith Corp. has just announced it had selected Microsoft Tag as the 2-D bar code standard across its magazines—but some questions…

RDA Finalizes 'Rachael Ray' Mag Sale to Meredith

RDA eyeing other assets for sale

Reader’s Digest Association completed its sale of Every Day With Rachael Ray to Meredith Corp., with more sales expected to follow as RDA pares back to focus on its core…