Topic: Meredith
It's no secret that moms are a tech-savvy bunch, but you might be surprised to learn exactly how they’re using their digital devices. According to a new survey from Meredith’s…
After leaving Meredith for brief stint as vp and publisher of Scholastic Parent & Child, Jeff Wellington is returning to his former employer as vp and group publisher of the Meredith…
Meredith Corp. agreed to buy Allrecipes.com, paying Reader's Digest Association $175 million in a deal that more than doubles the size of its digital footprint. As a leading site in a…
Here's something you don't hear in the magazine business very often: Condé Nast’s loss is Meredith’s gain, again. The mass magazine publisher hired away Lauren Purcell from Condé Nast’s Self, where…
Meredith has named Kimberly-Clark as the first client for its Engagement Dividend, a program that guarantees advertisers a lift in sales for brands advertised in its magazines aimed at women…
Hearst has raided Meredith's magazine unit for a senior integrated sales executive, Maureen Polo. At Hearst, Polo will help build out its marketing services business, which kicked off with the $325…
Publishers have big hopes that tablet editions will help offset what have been soft sales of their ink on paper magazines. But digital magazine sales have been slow to take…
Two of the largest-circulation women’s service titles are lowering their frequency in the face of a challenging ad market and the threat of higher postage and paper costs. Hearst Magazines’ Woman’s…
While most magazines have featured celebrities on their covers, the mass parenting titles have largely stuck to cute baby and kid models. But parenting magazines also are under pressure as…
Having gotten The Atlantic in the black and launched a new membership model for National Journal in the past year, Atlantic Media is now looking to develop yet another new…
