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Topic: Mercedes-benz

Mercedes' Key to Instagram Success: Drive With the Doors Open How an auto brand cracked our social-video top 10

While the National Basketball Association sits atop the VideoWatch/Shareablee top 10 rankings for brands for the third week in a row, per usual, our list has a new entry that's…

May 22, 2014, 4:39 PM EDT

Apple CarPlay, Boeing Black Phone Revealed in New Videos Mobile tech to spy for

We got a closer look at two titillating technologies today. And both Apple’s CarPlay and Boeing’s Black Phone are the next level of secret agent style. CarPlay is the new name…

March 3, 2014, 6:09 PM EST

Mercedes M-Class Survives a Demolition Derby Without a Scratch in Fiery New Spot Victory through evasion

Mercedes-Benz USA puts the "demo" in demolition derby for this fun 60-second spot by Merkley + Partners touting the latest high-tech safety features of the automaker's M-Class vehicles. All hell…

January 3, 2014, 10:08 AM EST

Funky Chickens Rule the Viral-Video Roost for Mercedes Weird clip demonstrates car's stability

Once again, subservient chickens make a branding video go viral. Mercedes-Benz and German agency Jung von Matt/Neckar are nearing 1.5 million views in less than a week with this extremely…

September 26, 2013, 8:23 AM EDT

Adolf Hitler Killed as a Boy by Speeding Mercedes in Film Students' Crazy Spec Ad This is not how Daimler rolls

If you were a car, and you could travel back in time and kill Hitler when he was a boy, would you do it? Well, if you were a Volkswagen, the…

August 26, 2013, 9:05 AM EDT

Mercedes-Benz's Official Service Song Is Weird, Cheesy, Suggestive and Embarrassing Repairs needed!

The horribly cheesy corporate song is something of a tradition. The classic example is Bank of America's cover of U2's "One," with the lyrics updated to celebrate BofA's merger with…

August 1, 2013, 3:54 PM EDT

Viewers Use Twitter to Determine the Course of Mercedes TV Spots Real-time social stunt in U.K.

Mercedes-Benz pulled off a choose-your-own-adventure TV commercial last weekend in the U.K. as part of its interactive #YOUDRIVE campaign. The ad, which followed a young pop star riding out to…

October 12, 2012, 10:36 AM EDT

Unlock a Mercedes With Your Own Car Keys on These Subway Ads Click to open, see what comes out

German ad agency Lukas Lindemann Rosinski did a nice job with these digital outdoor ads for Mercedes-Benz that passersby could control with their remote car keys. The point was to…

February 13, 2012, 11:25 AM EST

Mercedes Gives British Teen a Hand: A Branded Prosthetic One Automaker goes all out on a limb

Mercedes-Benz has found yet another advertising medium in an already fragmented landscape: branded prosthetics! It wasn't the automaker's idea, the Telegraph reports, but that of Matthew James, a clever 14-year-old…

August 16, 2011, 12:00 PM EDT

Network BBDO Takes Radio Grand Prix With Creepy Mercedes Ads

Network BBDO in Johannesburg, South Africa, has won the Radio Grand Prix at the 2011 Cannes Lions for a set of creepy-comic ads promoting Mercedes-Benz's accident avoidance features.      The narrators…

June 21, 2011, 3:29 PM EDT