Topic: Mercedes-benz
Here is proof positive that ad agencies watch nerdy science videos on YouTube just as often as the rest of us. Remember a couple of years ago when "invisibility cloak" technology…
German ad agency Lukas Lindemann Rosinski did a nice job with these digital outdoor ads for Mercedes-Benz that passersby could control with their remote car keys. The point was to…
It's a little odd to build an ad around receding technology. But that's just what Mercedes attempts in this new spot, titled "Thanks, Airbag," from German agency Jung von Matt. Of…
Brands have long understood the value of slapping their names on sports arenas (Wrigley’s gum paid to name Chicago’s Wrigley Field as far back as 1926). But the latest entrant…
Cars.com on Friday confirmed that it has signed on for NBC’s Super Bowl XLVI roster, purchasing a 30-second spot that will air in the third quarter. With its latest Super Bowl…
Mercedes-Benz won’t be among the auto nameplates returning to the Super Bowl next year. Don’t call the automaker a dissatisfied customer, however. Far from it. The auto brand still benefits…
Mercedes-Benz has found yet another advertising medium in an already fragmented landscape: branded prosthetics! It wasn't the automaker's idea, the Telegraph reports, but that of Matthew James, a clever 14-year-old…
Network BBDO in Johannesburg, South Africa, has won the Radio Grand Prix at the 2011 Cannes Lions for a set of creepy-comic ads promoting Mercedes-Benz's accident avoidance features. The narrators…
Mercedes-Benz, which is advertising on the Super Bowl this year, is hoping to drive engagement with something called the "Tweet Race to the Big Game." Beginning four days before the…
This Mercedes-Benz spot from German agency Jung von Matt presents a corporate dweeb who chucks it all to live "the simple life" as a shaggy mountain man. He looks like…
