Topic: Medicine
Don't believe everything you see and hear in Draftfcb Toronto's deceptively clever TV and interactive poster campaign for Union Hearing Aid Centre. Known for its tricky advertising, the client's new…
Here’s a creative way to highlight an issue as mundane as cramped working conditions. Instead of using computer-generated special effects, agency Dare creates optical illusions through custom set design in…
Africa Health Placements and South African agency Boomtown collaborated on a neat multimedia idea to encourage foreign doctors to work in Africa, where medical professionals are kind of desperately needed.…
You don't often hear about the clinical research community raising a ruckus, but Toshiba's new ad seems to be getting the lab crowd in a lather. The spot, touting the…
Plastic surgeons aren't known for their innovating marketing. But then, Michael Salzhauer isn't your ordinary plastic surgeon. He's "Dr. Schnoz," the self-described "Nose King of Miami," and he's got an…
Next time you cut your finger and need an adhesive bandage, you could save someone's life in the process. Not your own life, of course—unless that paper cut is particularly…
Stockholm's South General Hospital is poking fun at the stereotype of sexy Swedish nurses with an ad campaign calling for "TV-series hot" applicants for a summer position in the hospital's…
So, this is what passes for controversy in Ohio these days. After receiving complaints about disrespecting God—though none directly from the Creator—Akron Children's Hospital is removing from a busy shopping…
Nurses across Europe are tired of being seen as sex objects. Last week, it was Dutch nurses who launched an ad campaign reminding people that they don't offer…
Not too many medical-equipment ads feature guys dressed in giant puffy pink lung suits, but this one does. And these lungs are living the high life, being chauffeured around…
