Media | Adweek
Advertisement

Topic: Media

The Adweek 50 These are the people who make the machinery of media, marketing and technology hum

There are many (some might say too many) lists of power players in business, often studded with names from the worlds on which we report: media, advertising, entertainment, technology and…

September 17, 2012, 5:52 AM EDT

Data Points: News Division People value professional journos, but they're ambivalent about the mainstream media

With people increasingly getting their news on the go, the Donald W. Reynolds Journalism Institute surveyed mobile media users on their attitudes towards news sites. The good news for journalists…

September 12, 2012, 6:34 AM EDT

Editor's Letter: Finding Our Voice

For the last 11 months I’ve been on tour—a listening tour, that is. Stepping into the role of overseeing a brand that covers the controlled chaos that is the intersection of…

September 10, 2012, 5:41 PM EDT

Notes on an Internship A digital nativist tweets from the morgue

Going into an internship, one has these ridiculous ideas of what to expect. Either you’ll be thrown into the depths of hell by Miranda Priestly herself, or you’ll be warmly…

August 1, 2012, 4:00 PM EDT

CNN Announces Digital Election Partnership With Facebook Will include real-time 'I'm Voting' app to track voter commitments

The 2012 campaign is quickly becoming the season of digital partnerships for legacy media outlets. In the latest such mashup, CNN and Facebook announced a partnership aimed at making Facebook…

July 9, 2012, 1:46 PM EDT

First Mover: Will.i.am The Black Eyed Peas frontman, having conquered hip-hop, now wants to take on Sesame Street

Specs Age 37 New venture LidoKidos You’ve created a new company, LidoKidos, to produce a line of children’s media content. What inspired you?  In 2009, we put out The E.N.D. and “Boom Boom Pow.”…

July 9, 2012, 12:00 AM EDT

Dottie Mattison Is New CEO of Prometheus Global Media Guggenheim senior managing director to oversee 'Billboard,' 'THR,' 'Adweek,' other properties

Guggenheim Partners senior managing director Dottie Mattison has been named CEO of Prometheus Global Media, the group that owns music, media and entertainment brands Billboard, Adweek, The Hollywood Reporter, Back…

July 2, 2012, 6:10 PM EDT

ZenithOptimedia Offers New 'Live ROI' Set of Data Tools Part of a new global rebrand

As part of a revamped “Live ROI’ global positioning, ZenithOptimedia is offering a new suite of tools to give marketers immediate insights from data platforms for sales, digital and consumer…

April 22, 2012, 7:00 PM EDT

Alloy Digital Acquires B5Media Young adult media network doubles down on women's lifestyle content

Today (Apr. 20), the world of young adult-oriented digital content got a little smaller as Alloy Digital announced their acquisition of the online women’s media network, B5Media. Alloy Digital, best known…

April 20, 2012, 12:08 PM EDT

Jonah Peretti Pulls Back the Curtain on Social Publishing The brain behind BuzzFeed tells Charlie Rose it’s all about ‘emotional resonance’

It took less than two minutes before Charlie Rose had BuzzFeed founder and CEO Jonah Peretti talking about "cute kittens" last evening (April 18), which, interestingly enough, is exactly why…

April 19, 2012, 3:47 PM EDT

Advertisement