Media All-Stars 2011 | Adweek Media All-Stars 2011 | Adweek
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Topic: Media All-Stars 2011

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Media All-Stars 2011 'Adweek' honors the 13 most creative thinkers and innovative leaders in the agency business

The morphing of the media world from a flat landscape of traditional buys to a 3-D bazaar of ever-multiplying platforms has created a dazzling, and sometimes overwhelming, array of choices…

November 19, 2011, 3:16 PM EST

Executive of the Year: Lisa Donohue Starcom USA CEO spans the quantitative and creative divide

If the future of the media business is not just numbers, but ideas, then Starcom USA CEO Lisa Donohue is the industry's new authority. On first meeting Donohue, you'll see telltale…

November 19, 2011, 3:13 PM EST

Media All-Star: Steve Kalb Mullen's svp, director, video investments, connected QR codes and TV advertising

Two years ago, Steve Kalb, svp and director of video investments at Mullen, plugged into something a lot of other media agencies are only now beginning to realize: The lines…

November 19, 2011, 3:11 PM EST

Media All-Star: Kristen Colonna Group account director, OMD, turned to Facebook and Zynga to tell Frito-Lay's story

Frito-Lay had a problem: women weren't walking down the snack aisle in the grocery store anymore. Despite its lion's share of the salty snack market, shelves were being infiltrated by small…

November 19, 2011, 3:09 PM EST

Media All-Star: Shane Ankeney Creative agency veteran drives Initiative's performance-based model

In many ways, Initiative couldn't have a better salesman for performance-based compensation than Shane Ankeney. Before joining Initiative in May 2009, Ankeney had spent his entire 19-year career at creative agencies…

November 19, 2011, 3:07 PM EST

Media All-Star: Steve Kerho Organic's svp, strategy, media, and analytics, created the Connection Index

If Steve Kerho wasn't such a successful analytics geek, he might be a great science-fiction writer. A fan of the genre, Kerho--Organic's svp, strategy, media, and analytics--sees his role at…

November 19, 2011, 3:06 PM EST

Media All-Star: Steve Minichini President, interactive marketing, TargetCast tcm, mashed up online and offline into one planning practice

Probably best not to tell Steve Minichini something isn't possible. TargetCast tcm's president of interactive marketing has built his career on the conviction that if the best tool or the…

November 19, 2011, 3:04 PM EST

Media All-Stars: Cindy Stockwell & Adam Cahill Hill Holliday evps and co-media directors linked digital and traditional media for Dunkin'Donuts

Dunkin' Donuts made a splash this summer when it agreed to have its brand integrated, for the first time, into a social game, joining a growing number of companies trying…

November 19, 2011, 3:02 PM EST

Media All-Star: Brian Terkelsen President and managing director, Liquid Thread, navigates the blurring line between art and commerce

Mark Burnett and Brian Terkelsen revolutionized the business of television over a slice and a beer. It was 1993 and Burnett, a former T-shirt hawker on Venice Beach, was looking…

November 19, 2011, 3:00 PM EST

Media All-Star: Katie Thompson vp, associate director digital media, mediahub, Mullen, partnered with JetBlue on new media tech

When Mullen won the JetBlue account in June 2010, it went with a decidedly aggressive approach. But it didn't just go after competitors. Thanks to Mullen's Katie Thompson, who leads…

November 19, 2011, 2:56 PM EST

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