Topic: MDC Partners
Doner has expanded a key marketer relationship via its media department. The agency, which has handled creative and media responsibilities on the Perkins restaurant chain since 2011, will now also plan…
In rethinking its marketing efforts, American Laser Skincare aims to become less tactical and more expansive. Previously, the company relied mainly on search engine optimization, affiliate marketing and digital display ads,…
Doner is getting into the pork business. The Southfield, Mich.-based agency has landed creative responsibilities on Smithfield Foods' namesake brand as well as the company’s Gwaltney line of bacon, hot dogs,…
MDC Partners has poached Deutsch’s Chad Saul to lead business development efforts at the Canadian holding company. As chief growth officer—a new position—Saul will work closely with MDC shops such as…
Holding company MDC Partners has bought a minority stake – with the option to upgrade to a majority interest at its discretion – in longtime independent Doner, The New York…
Yes, consumer data and analytics are powerful tools, but they're no substitute for inspiring others through creativity. That was a primary theme that emerged today at the 4A's annual Transformation Conference.…
