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Topic: Mckinney

CarMax Picks Its Next Lead Agency Brand spends $60 million in media annually

CarMax has selected McKinney as its new lead creative agency, the automotive retailer has confirmed. The company spends about $60 million in media annually. The selection came after a review in…

November 25, 2014, 3:47 PM EST

Cheil Rounds Out Its Portfolio With Iris Deal Welcomes a retail marketing specialist to the family

Cheil Worldwide's investment in retail marketing specialist Iris further rounds out the portfolio of agencies that Cheil has amassed in the past five years. Since 2008, the South Korean company has…

November 25, 2014, 12:30 PM EST

CarMax Eyes 3 Shops for Its Creative Business Super Bowl advertiser spends $60 million on media annually

On again, off again Super Bowl advertiser CarMax appears to be taking the next game off as it searches for a new lead creative agency. Three agencies have reached the final…

November 18, 2014, 3:30 PM EST

Deutsch Takes on Sherwin-Williams' Other Consumer Brands Assignment includes Dutch Boy, Krylon, Thompson's WaterSeal

McKinney remains lead agency on the namesake Sherwin-Williams brand, but Deutsch will now handle the rest of the parent company's consumer brands. Deutsch's assignment encompasses the likes of Dutch Boy, Krylon,…

November 12, 2014, 12:03 PM EST

Costumed Man Sexes Up a Giant Ear in Very Strange Ads for Headphones Sensual massages and candlelit baths

After an inexplicable quiet period, we have a resurgence of giant ears in advertising, thanks to this incredibly silly McKinney campaign for Sennheiser's Urbanite headphones. A scraggly-bearded guy with a German…

September 16, 2014, 3:33 PM EDT

McKinney Fills Its Top New Business Role Adam Levine is the new CMO

Adam Levine's on-again, off-again pursuit of new business is on again. The veteran account and business development chief who has worked at DDB, Draftfcb and most recently Deutsch, has filled the…

September 11, 2014, 12:09 PM EDT

ESPN Uses Golden Girls Theme Song to Salute the SEC's Animal Mascots Let's thank each one for being a friend

Do you enjoy looking at adorable animals and singing along to "Thank You for Being a Friend," the Andrew Gold song whose cover by Cynthia Fee rightfully belongs to Blanche,…

July 28, 2014, 3:15 PM EDT

DDB Adds Another Mars Brand Royal Canin arrives sans pitch

Gum, candy and now pet food. DDB, which became a Mars roster shop in 2008 when the company acquired Wrigley and three years later added candy brands like Skittles and Starburst,…

July 24, 2014, 3:18 PM EDT

McKinney New York Fills Managing Director Role George Nguyen joins from TBWA\Toronto

The New York office of McKinney has found its new managing director in Toronto. George Nguyen was md and chief strategy officer at TBWA\Toronto. At McKinney, he fills a vacancy left…

July 21, 2014, 12:09 PM EDT

Bartle Bogle Hegarty Adds New Chief Global Growth Officer Michael Densmore joins from McKinney next week

Bartle Bogle Hegarty has cast a new role at the agency with an executive from McKinney.   Michael Densmore, chief marketing officer at McKinney, will become the chief global growth officer…

May 21, 2014, 2:30 PM EDT

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