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Topic: Mcgarrybowen

Miracle Whip Creates Celebrity Benefit Song About Not Hating Miracle Whip Lance Bass, Village People and Tiffany urge you to 'Open your mouth'

Miracle Whip is spreadable, and so is the Kraft brand's superlative, spot-on send-up of "We Are the World"-style social-benefit music videos, which is approaching 250,000 YouTube views in about two…

February 22, 2013, 8:52 AM EST

All's Well That Doesn't End Well in Romantic Comedy From Sears Fun fake trailer wraps with a splat

Here's a fun trailer for a romantic comedy about two lost souls (bloggers, obviously) who reconnect in an airport … with a twist ending. Spoiler alert: Because love is a…

November 6, 2012, 12:44 PM EST

New Leibovitz Images Show More Celebs as Disney Icons Russell Brand, Will Ferrell and more featured in fall insert

Two new teaser images from Annie Leibovitz's Disney Dream Portrait series have been released as a prelude to a massive magazine ad blitz coming this fall from mcgarrybowen in New…

August 3, 2012, 8:53 AM EDT

Maxwell House Turns Up Its Nose at the French Press Mcgarrybowen takes down the snooty

Kraft Foods' brand portfolio is so wide that it can have its Johan and its Ted, too. Johan is the ultra-suave Swede in Taxi's new campaign for Gevalia premium coffee.…

March 5, 2012, 1:29 PM EST

Crystal Light Prepares Women for Wet and Wild Adventures Flaunt your bikini bod even after a plane crash

Crystal Light began airing a new spot by mcgarrybowen this week that swaps out the old theme, "Water your body," for a play on a different kind of wetness. The…

January 4, 2012, 11:12 AM EST

Cracker Barrel Secretly Replaces Almost Everything With Cheese Spoof from Second City alums

Cracker Barrel does a nice parody of the whole "We've secretly replaced…" genre of ambush advertising in this online clip from mcgarrybowen, in which the brand gets carried away secretly…

October 12, 2011, 1:15 PM EDT

The King Is Dead, as BK Cooks Up 'Food-Centric' Ads First spot hawks California Whopper

Avocados, tomatoes, lettuce and beef are in. Regal mascots with oversized plastic heads are out. That's the new direction of Burger King advertising under Mcgarrybowen, with new work launching this…

August 19, 2011, 1:53 PM EDT

Get Your Marriage Off on the Wrong Foot With Miracle Whip

Miracle Whip, probably the least romantic substance ever conjured by man or beast, is nonetheless trying to gauge its effect on relationships with its "Not for Every Relationship" contest. The…

July 21, 2011, 12:37 PM EDT

Miracle Whip ads: Love them or hate them?

It's a renegade brand, see? It throws up video showing people trashing its product and takes out full-page ads admitting it's not for everyone. Except this new Miracle Whip campaign,…

February 24, 2011, 2:10 PM EST

Droid 2 also quite hazardous to human flesh

Fears that the Droid 2 won't be shoved down our throats as far as the Droid X was have been eased. A big push for Droid 2 is planned,…

August 18, 2010, 3:00 PM EDT

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