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Topic: McCann XBC

Spike Lee Captures the Passion and Personality of Mo'ne Davis in This Stirring World Series Ad

Chevy's Game 1 spot celebrates Little League phenom

The upstart Kansas City Royals are one of the great underdog stories in recent sports history, a fact further highlighted by the 7-1 pummeling the team received at the hands…

Bulchandani Promoted to Run McCann MasterCard Unit

Succeeds Joyce King Thomas

Devika Bulchandani has been promoted to president of McCann XBC, the agency’s dedicated global MasterCard unit, succeeding Joyce King Thomas, who takes on the role of chairman. Bulchandani has been working…

MasterCard Expands 'Priceless' to Golf

Also extends 'Surprises' effort

MasterCard is taking its Priceless campaign to the links. The payment network is launching a new Priceless Golf program to coincide with its sponsorship of the Arnold Palmer Invitational on…

J. Crew Sneaks Into Its First National TV Ad in a Deal With MasterCard

Of course it stars the perfect family

First came Donner and Blitzen. Then Snow and Heat Miser. Now, you can add J. Crew and MasterCard to the list of classic yuletide pairings. Well ... maybe not. The clothing…

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