Topic: McAfee

McAfee CMO Penny Baldwin Pivots Around an Infamous Founder

Identity change coming for company

Penny Baldwin, cmo of Internet security firm McAfee, enjoys the heroic role of helping worried consumers protect their online identities and privacy. But at the same time, her company grapples…

Adweek's Top 10 Commercials of the Week

From Thailand to America, these ads ranged from sentimental to scatalogical

JetBlue Airways is launching a big new ad campaign from Mullen with the theme "Air on the Side of Humanity." But its big star isn't even human—he's a pigeon.

Are You a Reckless Idiot Online? There's an App for That

Meet your own worst enemy in McAfee's new ads

IDEA: Are you a reasonably sensible person offline, only to act naive, stupid or flat-out reckless on the Internet? You're not alone. "People have the same password for every device. Some…

John McAfee Goes Full Charlie Sheen in Bizarre Ad Full of Guns, Drugs and Women

Insane self-promotion

Witness this bizarrely amusing ad for John McAfee's personal blog. If that name sounds familiar, it's because John McAfee is the man who started McAfee anti-virus software. He's also the…

McAfee Brand Suffers

Retired founder's woes still hurt perception of company, per study

Anti-virus giant McAfee is catching some blowback from the very strange and very public legal entanglements of its founder John McAfee—even though he hasn't worked at the company for almost…