Topic: Mattel
How much Hot Wheels fantasy can you stand? For the past couple of years, the Mattel-owned brand has focused on appealing to older kids (and maybe a few nostalgic geezers) who…
Four out of five 10-year-olds say that they're afraid of being fat; 42 percent of girls in first through third grade wish they were thinner; half of girls aged 9…
“Guys, please don’t take pictures of that,” said the publicist ushering journalists around Lego’s booth at this past February’s Toy Fair in New York. Indeed, several little configurations of plastic…
Bonnaroo is one of the biggest music festivals in the U.S. This year, Superfly Presents, the group behind the Tennessee bonanza and other events like San Francisco’s Outside Lands, bought…
If you're looking for real estate in Malibu, you'll find one very famous single-family home currented listed on Trulia.com. It has only one bedroom, and the furnishings look almost uniformly…
Gimme a P! Gimme a Q! Gimme a blank square! What's that spell? Nothing. It spells nothing at all. You're useless. If you had an I, you could spell "quip," but that's…
What happens when you play with Barbie? Option one: You get strange looks from the other people on the subway. Option two: Your child is mildly entertained for approximately 7-10 minutes.…
U.S. toy company Mattel is buying the British children’s TV producer HIT Entertainment, maker of Thomas the Tank Engine, Barney, and Bob the Builder. The $680 million deal gives Mattel…
We've seen some crazy ads with Barbie (and Barbie-style) dolls lately—David Lynch's nutso coffee spot, and Wieden + Kennedy's Gaga-like dance number for Nokia. So, let's go back to basics…
Mattel employees were treated to a spectacle yesterday at the company’s California headquarters. Greenpeace activists clad in outfits Barbie would be proud of rappelled down the side of Mattel’s 15-story…






