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Topic: Mary J. Blige

NFL’s Presence Continues to Grow Among Women, and Marketers Are Taking Note

Shape magazine is co-hosting a big bash

Football isn’t just for guys, and marketers are getting wise to it. Joining the lineup of historically testosterone-fueled Super Bowl parties this year is one co-hosted by Shape, a women’s magazine;…

Impala Launches John Legend Pitch

Tied to singer's new release

In one of Chevrolet’s most extensive partnerships with a musical artist, the brand uses John Legend’s new single “Made to Love” as the soundtrack for a breaking Impala campaign that…

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