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Topic: Mary Berner

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Magazine Ad Pages Down Again in Q3, but Decline Is Slowing Tablet ads still a bright spot

Encouraging news for consumer magazines: While their print advertising volume continues to shrink, the decline has slowed, according to new Publishers Information Bureau data released today by MPA—The Association for Magazine…

October 9, 2013, 12:13 PM EDT

Postal Rate Hikes Disappoint Mailing Industry Will plead case before Postal Regulatory Commission

Magazines, newspapers and marketing businesses that depend on the U.S. mail suffered a setback in the fight to ward off an exigent rate hike on top of the annual rate…

September 26, 2013, 1:59 PM EDT

MPA Is Getting Closer to Digital Magazine Ad Standards Using five analytics companies

Magazine publishers have found new fans for their content on tablets and e-readers, but will they ever be able to get advertisers to give them the same commitment? In the three…

April 14, 2013, 11:04 PM EDT

Publishers Talk Tablet Strategy at MPA Swipe 2.0 Flipboard, Hearst, New York mag show off new features

Yesterday, at the MPA-Association of Magazine Media's Swipe 2.0 conference in New York, speakers from across the publishing and tech industries gathered to show off their latest tablet products and…

March 29, 2013, 3:42 PM EDT

Mary Berner Kicks Off Magazine Campaign Trade group to promote relationships with readers

Five months into her tenure as head of the MPA, the Association of Magazine Media, Mary Berner is trying to get its notoriously competitive members to play ball together. Berner has…

February 8, 2013, 6:01 AM EST

MPA's Berner Shows She Means Business She tells industry to 'stop apologizing for magazines'

Mary Berner, the former Reader’s Digest Association honcho who’s the new president and CEO of the MPA, is wasting no time in trying to show the magazine industry she means business. “I’m…

October 16, 2012, 12:46 PM EDT

MPA Names Mary Berner President and CEO Former RDA chief will take over in September

MPA, the Association of Magazine Media, has announced that former Reader’s Digest Association CEO Mary Berner will become its new president and CEO, just in time for the leading magazine…

August 20, 2012, 11:49 AM EDT

Reader's Digest Association Ousts CEO Tom Williams New chief hints at sell-off

Reader’s Digest Association, publisher of the pocket-sized Reader’s Digest, ousted president and CEO Tom Williams and replaced him with board member Robert Guth, who acknowledged reports that RDA might sell…

September 13, 2011, 8:08 AM EDT

Reader's Digest Association Names New President of North America Friend of former CEO Berner exits in shuffle

Just weeks after replacing its president and CEO Mary Berner, Reader’s Digest Association has shaken up its top management, naming Dan Lagani to oversee a larger portfolio as president of…

June 9, 2011, 11:39 AM EDT

Reader's Digest Looking to Unload Web's Top Food Site? Allrecipes.com had become company's digital jewel

The struggles of Reader’s Digest magazine have grabbed headlines in recent years, but a food website may have been a bigger factor in Mary Berner’s departure as CEO of Reader’s Digest…

April 28, 2011, 6:40 AM EDT

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