Topic: Martin/williams

Simmons Bedding Shifts Media Business to MEC It's deja vu for new marketing chief Jeff Willard

Simmons Bedding Co.’s new marketing head Jeff Willard is tapping a familiar partner to handle the company’s media planning and buying: MEC. Last May, when Willard was chief marketing officer at…

March 7, 2013, 5:30 AM EST

Payless Meets With Creative Shops Retailer seeks new lead agency

Payless ShoeSource is meeting with agencies about its creative business with the goal of hiring a new lead agency. The review has reached the semifinalist stage, with Payless executives still in…

December 7, 2012, 4:45 PM EST

Nap with the Payless kitties on Black Friday

Martin/Williams encourages Payless customers to sleep in on Black Friday, and still get discounts via a special text coupon, in this video, which features an annoying "You're getting sleepy" hypnotist…

November 19, 2009, 11:22 AM EST

Mom gives birth to teen in new anti-drug ad

The target audience for this new spot from the Partnership for a Drug-Free America isn't drug-using teens. It's the mothers of teens who might tumble into that category. It's aimed…

April 2, 2009, 12:18 PM EDT

A light on the shadows of human trafficking

This "Shadow Hands" PSA by Martin/Williams for the Not for Sale Campaign has been running for several weeks, mainly on the international Setanta Sports Network. Both the spot itself and…

February 9, 2009, 8:49 AM EST

Martin/Williams skillfully drives anti-gun ad

Martin/Williams of Minneapolis and production house Blind collaborated on this spot for, the Web site of Citizens for a Safer Minnesota. It builds to a "surprise ending." This tactic…

February 6, 2009, 9:43 AM EST