Topic: The Martin Agency

The Scavenging Raccoons From Geico's New TV Ad Are Doing Gross Cooking Demos Online

The Martin Agency dreams up Raccookin'

Usually when a brand unveils a TV spot, any related content online is, at best, a marginal value-add. But lately, Geico's online extras have been at least as good—and in…

The Martin Agency Solidifies New York Presence by Hiring Its First Managing Director

Former Collins president Amber Guild to lead IPG shop

IPG's The Martin Agency named Amber Guild, agency veteran and former president of brand consultancy Collins, as the first managing director of its New York City office. She began the…

Some Small Indie Shops Are Tossing Out Time Sheets. Will the Movement Catch On?

Work is valued, not the time it took to create it

Nail Communications, a Providence, R.I.-based shop that counts New Balance and Stonyfield Farm as clients, decided this summer to take the radical step of doing away with time sheets. The…

Land O'Lakes Is Donating Meals to People in Need for Every Food Photo You Delete From Instagram

New campaign from The Martin Agency

Instagram feeds are littered with food-porn photos of burgers, ice cream concoctions, pizzas and more, but Land O'Lakes wonders if the thousands of users who share food photos every day…

Timberland Really Wants You to Stop Lying About Seeing This Weird Motorcycle Guy at Work

Start taking responsibility already

Timberland wants to give liars the boot—a comfy boot, that is, and shoes too, with anti-fatigue technology, so folks won't have to invent ridiculous excuses when their tired, aching feet…

Ice T Talks Lemonade for Geico, and the TV Spot Isn't Even the Best Part

Rapper punts 'the milk of the lemons'

Geico has tapped Ice T as the latest cameo in its ongoing "It's Not Surprising" campaign. And while that may be a surprising follow-up to guys like Marco Polo, he breathes comical…

Tic Tacs Are Little Adrenaline Junkies in The Martin Agency's Charming Ads

Big excitement for the mini mints

They're tiny hard candies that may be small enough to fit between your thumb and forefinger, but they're still packed with adventure, says a fun new campaign from The Martin…

The 'World's Biggest Asshole' Teaches You About Organ Donation in This New Campaign

The Martin Agency's new inspirational work for Donate Life

What comes to mind when you picture the world's biggest asshole? Maybe it's a guy peeing into a beer bottle while driving, throwing said urine-filled bottle out the window, grinning as…

Ad of the Day: Marco Polo Struggles With His Own Pool Game in Geico's New Campaign

Martin Agency debuts 'It's Not Surprising' work

One of the last places you'd expect to see 13th century Venetian explorer Marco Polo would be in a pool with a bunch of kids during a round of the…

Walmart Consolidates Its U.S. Advertising Business With Publicis Groupe

Leaves The Martin Agency after nearly 10 years

Walmart, one of America's largest advertisers, decided this month to consolidate its U.S. advertising and in-store creative work with a newly launched unit of Publicis Groupe in a move that…