Topic: Martha Stewart

Martha Whips Up Sponsors for New PBS Cooking Show JCPenney, University of Phoenix sign on

If your salad-tossing technique is getting a little rusty, fear not. The debut of lifestyle guru Martha Stewart’s newest cooking show is right around the corner. Martha Stewart’s Cooking School will…

October 1, 2012, 12:03 AM EDT

Ad of the Day: Macy's Taylor Swift, Justin Bieber and other stars align for JWT's sitcom-style 'What's in Store?' campaign

Macy's has assembled a cast of … sure, let's call them celebrities, including Donald Trump, Sean Combs, Martha Stewart, Justin Bieber and others (I like Carlos Santana, to be fair)…

September 12, 2012, 1:47 PM EDT

Martha Stewart Extends Contract With MSLO Lisa Gersh bumped up to CEO

Martha Stewart Living Omnimedia has extended its namesake founder's contract for another five years. Martha Stewart, who rejoined her company’s board last September after resigning as chairman in 2003, will…

July 10, 2012, 1:09 PM EDT

Martha Stewart Living Omnimedia's 'Everyday Food' Partners With Chinet for Video Series Answers age-old question, 'What's for dinner?'

Wondering what to cook for dinner tonight? Everyday Food, the cooking magazine published by Martha Stewart Living Omnimedia, wants to give you a few suggestions. For the past several months,…

June 4, 2012, 11:32 AM EDT

'Martha Stewart Weddings' Expands Gilt Partnership Arrangement marries product, content

It's spring, which can only mean one thing: It’s wedding season. Gilt Groupe is tying the knot with Martha Stewart Weddings on its semi-annual bridal sale, which runs across all of…

April 20, 2012, 3:20 PM EDT

Pinterest: The New Facebook for Lifestyle Magazines Social network is driving lots of traffic to monthlies, but is it fulfilling its potential?

While Pinterest’s usefulness and staying power are still being debated, one thing has become clear: With its mostly female user base and emphasis on visuals, the online corkboard has become…

February 28, 2012, 5:58 AM EST

Editor's Note: End of the Everywoman Icons Oprah and Martha are flaming out as female-centric social media brand Pinterest becomes a phenom. It might not be a coincidence

Once upon a time, there were two venerated queens. Each enjoyed a historic reign over her multimedia kingdom, ruling absolutely over her millions of adoring subjects who yearned to be…

February 27, 2012, 12:37 AM EST

MSLO Taps Former NBCU Exec to Head Ad Sales Joe Lagani will become COO

Former NBCU exec Joe Lagani has been tapped to fill the newly created position of chief revenue officer at Martha Stewart Living Omnimedia. Lagani will be in charge of all print…

November 9, 2011, 11:53 AM EST

Martha Stewart
Can MSLO Move Past Martha? The company is looking for investors or buyers—but it might need a split with its founder

Is Martha Stewart still a good thing? A string of financial troubles has led her company, Martha Stewart Living Omnimedia, to hire investment firm Blackstone Advisory Partners to look for potential…

June 20, 2011, 6:41 AM EDT

Martha Stewart's New President Opens Up Meet Lisa Gersh, who's now in line to be CEO

Wednesday brought big changes for Martha Stewart Living Omnimedia, which announced that its founder and namesake is returning to the board, that Oxygen Media co-founder Lisa Gersh is in line…

May 25, 2011, 5:11 PM EDT