Topic: Marie Claire
Can print publishers hold their own in the unfamiliar world of high-quality TV? Hearst, one of the publishers that have signed on to YouTube’s quality content push, will soon provide…
Flip through the advertisements in any fashion magazine, and it won’t take long to notice a defining feature among the women shilling for lipsticks or shoes: They’re all stunningly beautiful,…
March is looking like a promising month for fashion titles and to some extent for the magazine industry in general, with nearly all major fashion books reporting ad page increases…
As their readers are spending more time online, publishers are trying to make social networking work for their advertisers. With a program launching Sept. 1, Marie Claire is betting that if readers…
Things aren’t looking too good in the land of fashion titles. Nearly every fashion title (with the exception of Allure, which was flat, and Vogue, which fared well) dropped in…
It’s no secret that magazines’ newsstand sales have been dismal. But Anna Wintour’s Vogue has been bucking the trend, and not by a little. For the first five months of the…
Marie Claire is becoming the latest publisher to seek an alternative to Apple’s walled garden. The fashion magazine has optimized MarieClaire.com for the iPad, giving it a Flipboard-like look that’s designed…
