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Topic: Magazines

Study: Millennials Engage With Magazines Via Social Media

But they want something out of it

While many magazines are still struggling to produce revenue from digital platforms, their social media efforts aren’t going to waste—if they have something tangible to offer. According to a new…

Digital Circ Up, but Still Tiny

Magazines still mostly a print-based business

Magazines have doubled their digital circulation in the past year, but publishing remains a mostly ink-on-paper business for the industry. The Audit Bureau of Circulations’ latest magazine report is out, and…

Meet the 'Glamour' Generation

Women's monthly embraces the millennial woman

Founded in 1939, Glamour has long seen its mission as empowering women, with uplifting stories, tips and advice. But if today’s women in their 20s and 30s are more likely to…

Notes on an Internship

A digital nativist tweets from the morgue

Going into an internship, one has these ridiculous ideas of what to expect. Either you’ll be thrown into the depths of hell by Miranda Priestly herself, or you’ll be warmly…

'Wired,' 'New Yorker,' 'Entertainment Weekly' Top L2's Digital Rankings

Study finds tablet efforts growing, mobile lacking

Wired is the most successful magazine brand in the digital space, according to digital marketing think tank L2. Today, L2 released its second annual Digital IQ Index: Magazines study, which ranks the…

Teen's Petition Leads to 'Seventeen' Body Image Pledge

14-year-old asked mag to show more 'real girls'

Two months ago, 14-year-old Julia Bluhm of Waterville, ME decided that she was tired of listening to her ballet classmates complain about their bodies, which weren’t always as rail-thin or…

Richard Beckman Exits Prometheus Global Media

CEO leaves to pursue other professional opportunities

Richard Beckman and the Board of Directors of Prometheus Global Media announced today that, by mutual consent, Mr. Beckman will be stepping down as Chief Executive Officer to pursue other…

MPA CEO, President Nina Link to Step Down

Steered org during period of industry upheaval

After leading the MPA for 13 years, the organization’s CEO and president Nina Link announced today that she would step down at the end of the year. Michael Clinton, chairman of…

Condé Nast Finds Magazine Readership Growing Among Millennials

Fashion, men's mags add young readers

It’s a fairly common assumption that millennials don’t read print media because they’re all too busy browsing blogs, clicking on Facebook links and watching YouTube videos to crack open a…

MRI: Magazine Digital Readership Tiny but Growing

Auto, gaming magazines pull in more readers; fashion, news lose

Magazines' digital readership is making gains, but not enough to offset a decline in print readership, according to the latest GfK MRI Survey of the American Consumer, which tracks magazine…

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