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Topic: Magazine Content

For Gina Rodriguez, a Golden Globe Is Just the Beginning

Jane the Virgin hit a cultural nerve, but its star has her sights set beyond TV

Even before her headline-making Golden Globe win in January, there were already signs Gina Rodriguez was going to be a big star. At its annual screenings for the global TV market…

The Lion Wrangler: How Philip Thomas Keeps Cannes Lions Ahead of the Game

His balancing act, and his favorite moment from the festival

As CEO of the Lions Festivals since 2006, Philip Thomas has known he needs advertising's biggest annual gathering, the Cannes Lions International Festival of Creativity, to stay one step ahead…

For Unilever's CMO, Global Growth and Social Responsibility Are Now Inseparable Goals

CPG empire has learned doing good is good business

Keith Weed seems a little shell-shocked. Just a few days earlier, he was in shirtsleeves and in the embrace of a 90-degree day in Singapore. But this March morning, he finds…

How Johnson & Johnson's BabyCenter Thinks Local by Going Global

The site produces unique content for moms across 14 countries

The average pregnancy in France lasts 41 weeks; the global average is 40 weeks. It's a small difference, but enough of a nuance for online parenting site BabyCenter to spin…

How Sony's Walkman Changed the World

Before CDs and MP3s, this little machine made music portable

Andreas Pavel was getting tired of being laughed at. It was 1977, and the German-born inventor had made appointments at all of the major electronics companies—Yamaha, Grundig, ITT, etc.—and each…

This Week's Must-Haves: a Bluetooth Speaker That Combines Portability With Sleek Design

Plus, a rowing machine that folds up into an end table

This week, the Adweek staff is highlighting must-have items including a Bluetooth speaker, sleep monitor and fold-up rowing machine. Take a look! 

Live Nation CEO Michael Rapino Discusses Why Rock Stars Are the Best Marketers in the World

These people understand what their fans want

Specs Current gig President, CEO, Live Nation Entertainment Previous gig President, CEO, Clear Channel Music Group Twitter @rapino99 Age 49 How did you get your start in the live entertainment business?  At a very young…

This Full-Service Music Agency Started With a Chance Meeting

How Jingle Punks grew out of a LES apartment into 5 offices across the world

Specs Who [L. to r. on sofa] Matt Chambless, director of creative services; Jared Gutstadt, co-founder and CEO; Brian Wahlund, CSO What Full-service music agency Where New York Jingle Punks co-founders Dan Demole and…

Headed Into the Upfront, NBC Should Brace for the Brian Williams Question

Buyers and advertisers measure the impact

In 2012, Brian Williams took the stage at the NBC News upfront presentation to address "the elephant in the room"—not the dismal ratings of the since-canceled Rock Center With Brian…

Researchers Find Optimum Times to Run March Madness Ads

The sooner, the better

Selection Sunday just hit, but who's going to get paid? Turner and CBS, certainly. Ad sales for the 67 games are up a reported 10 percent, with digital sales accounting…

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