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Topic: Magazine Content

How Yesterday's Blue-Collar Brands Became Today's Coolest Clothes Dickies and Carhartt move from factory floor to millennial closet

Just a few years back, the L.C. King Manufacturing Co., founded in 1913 and the oldest family-owned cut-and-sew garment factory in the U.S., was nearly extinct. Inside the company's weathered…

January 12, 2015, 12:06 PM EST

Unpretentious Millennials Are Changing the Way We Drink Wine, Barefoot's CMO Says From merlot cocktails to screw-tops

When it comes to successful family businesses, it's hard to find a more American example than E&J Gallo. Now in its 81st year, the winery is the largest on earth…

January 12, 2015, 11:20 AM EST

The Intercept Found Serial's Elusive Jay, but Can It Find a Profitable Future? [UPDATED] Investigative site looks for ways to generate revenue long-term

Last month, The Intercept scored an exclusive interview with Jay, a suspect in the murky murder case detailed in the hit podcast Serial. That was happy news for the beleaguered…

January 12, 2015, 1:14 AM EST

Truly Altruistic Ads Don't Just Raise Money, They Enrich the Culture Stop do-gooding, start doing good

In the good ol' days before pesky digital came along, making content was a problem for the TV networks. Now, with social media and YouTube dominating our attention spans, it's…

January 12, 2015, 12:02 AM EST

Infographic: Who's Really Using Facebook, Twitter, Pinterest, Tumblr and Instagram in 2015 Social's biggest network isn't dying, but it is getting grayer

How will the social landscape change over the next two years as social sharing and communication technologies continue to evolve? Exclusive data from eMarketer show which networks will continue to…

January 12, 2015, 12:02 AM EST

Workaholics Star Adam Devine's Bedtime Routine Includes Instagram Stalking His Pitch Perfect fans might be stalking him back

Specs Who Adam Devine Age 31 Claim to fame Star of Comedy Central's Workaholics (Season 5 debuts Jan. 14) and Adam Devine's House Party; voices Pizza Steve in Cartoon Network's Uncle Grandpa; plays…

January 12, 2015, 12:02 AM EST

This Agency Quickly Delivered 18 Million Targeted Impressions for CVS Pharmacy Sway Group finds social influencers who get results

Specs Who Sway Group partners (l. to r.) Allison Talamantez, president, business development; Danielle Wiley, CEO; Joni Richman, general counsel; Tiffany Romero, president, influencer management; Francesca Banducci, COO What Social agency Where San…

January 12, 2015, 12:02 AM EST

College Football Playoff Quickly Becomes a TV and Social Media Power Player Real-time marketers are waking up to the new 'big game'

College football, which culminates Monday night with its first playoff championship game, is either in the process of building its own version of the Super Bowl or is setting the…

January 11, 2015, 12:22 PM EST

What Does It Take to Win the Super Bowl on Social Media? With each year, the real-time marketing bar rises higher

Advertisers once again are bringing out all the digital bells and whistles for the Super Bowl, the biggest marketing event of the year. But after last year's Samsung-powered selfie with Ellen…

January 6, 2015, 12:25 PM EST

Real Housewife Yolanda Foster Gets Social Media Schooling From her Insta-Famous Kids But she'd rather be using AOL

Specs Who Yolanda Foster Age 50 Claim to fame Star of The Real Housewives of Beverly Hills (Tuesdays at 9 p.m. on Bravo) Base Los Angeles Twitter @YolandaHFoster What's the first information you consume in the…

January 5, 2015, 5:42 PM EST

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