Magazine Content | Adweek Magazine Content | Adweek
Advertisement

Topic: Magazine Content

This Shop Turns Sunday Circulars Into Hyperlocal Mobile Ads Crisp Media does it for the likes of Walmart and McDonald’s

Specs Who (From left) Xavier Facon, chief technical officer and founder; Tom Jones, chief revenue officer; Stacey Hafers, chief financial officer; and Jason Young, chief executive officer What Mobile ad-tech provider Where New…

July 30, 2014, 9:52 PM EDT

Jenny Slate’s Bedtime Routine Includes a Little Weed And the Obvious Child star starts her day with NPR

Specs Who Jenny Slate Age 32 Accomplishments Star of Obvious Child (in theaters now); co-star of FX series Married (Thursdays at 10 p.m.); guest star on Kroll Show, Parks and Recreation, House of…

July 29, 2014, 8:30 PM EDT

The Truth About Mobile Advertising? It’s a House of Cards Brand marketing must replace game-based sales model

Like last year and the year before that, 2014 has been dubbed the “Year of Mobile” when ad dollars would start to catch up to smartphone usage. With major players…

July 28, 2014, 8:16 PM EDT

Real-Time Marketing Isn't Just About Twitter MTV uses Snapchat, ESPN's on Twitter, and Hyundai works Tumblr

When MTV announced the nominees for next month’s Video Music Awards, it leaned on social media, of course, to create buzz. But the channel it selected for the big reveal…

July 28, 2014, 8:16 PM EDT

These 5 Dynamic Duos Are Nailing Digital Marketing Winning CMO-exec pairings at GE, Taco Bell, Walmart, Dell and Levi's

Stephen Quinn, Walmart CMO, keeps half an eye cocked toward a wide-screen social media listening dashboard on his office wall so he can constantly monitor his brand’s real-time messaging. But…

July 28, 2014, 8:15 PM EDT

Oh, Snap! Slim Jim Brings Back Famous Old Tagline, With a Modern Twist DDB explains new campaign

IDEA: It's been two decades since "Macho Man" Randy Savage bellowed at young men to "Snap into a Slim Jim." Many in the current target market for the ConAgra meat…

July 28, 2014, 5:02 PM EDT

Here Are 12 Heady Ways You Can Ingest Your Ganja Lollipops, ointments, brownies, oh my

Remember when buying pot meant scoring a dime bag in Washington Square Park? Well, good news: There are now 23 states where it’s legal to go weed shopping—like, in a…

July 27, 2014, 9:02 PM EDT

Meet Legal Weed's First Billionaire His ATM machine dispenses pot, not cash

If Americans get their cash from an ATM and their Snickers bars from a vending machine, then why not automated cannabis distribution as well? In 2010, California entrepreneur Vincent Mehdizadeh…

July 27, 2014, 8:55 PM EDT

Who Will Become the Starbucks of Pot? Handful of startups want to be America's favorite marijuana brand

During a typical Fourth of July weekend, 1500 Esperanza St., a whitewashed deco warehouse in the Boyle Heights district of East Los Angeles, is deserted. But this year, a line…

July 27, 2014, 8:52 PM EDT

This Digital Agency Went From a Spare Bedroom to Winning Awards Grow’s major clients include Google, HBO and Rdio

Specs Who Drew Ungvarsky, owner and creative director What Digital agency Where Norfolk, Va. Ten years ago, a computer science major named Drew Ungvarsky who loved designing and developing started Grow in the spare bedroom…

July 17, 2014, 10:18 AM EDT

Advertisement