Topic: Macy's
One month after JCPenney fired top exec Ron Johnson and brought Mike Ullman back as CEO, the retailer reportedly says it expects year-over-year Q1 revenues to be down 16 percent…
Fresh off an acquisition of the video ad network Digital Broadcasting Group, Alloy Digital rolled out a slate of eight original Web series seeking advertisers' support at an art gallery-themed NewFront…
The founder of Martha Stewart Living Omnimedia chats about her James Beard nominated PBS show Martha's Cooking School, her hipster following—and the one product she'll never put her name on. Macy’s and…
If deals players like Groupon and LivingSocial falter, you can bet your bottom dollar that online couponers—which have been around since the Internet's genesis—will still be present. One of the survivors…
As big brands increasingly seek out global digital services, it gets increasingly difficult for a small domestic-only shop to secure their accounts. And that's precisely why Tampa-based BlueGlass announced today that…
A year ago, it would have been a bit of a stretch to declare Carat a U.S. media-buying powerhouse. But after the year Carat has just enjoyed, there’s no denying…
Macy's and hip-hop/fashion mogul Sean John Combs—aka Puff Daddy, P. Diddy, Diddy, and so on—last week introduced a sweater with an unusual feature: video. The sweater alone goes for $98…
Remember that so-called “birther” issue from the presidential campaign? Remember all that press coverage of Donald Trump demanding that Barack Obama turn over his birth certificate—then doubting that the one…
This week, Adweek takes a look at the 2012 holiday spots unwrapped by some major brands. From Macy's new take on the beloved classic A Miracle on 34th Street to…
It's kind of surprising to learn that Macy's has created—for the second consecutive year—a dedicated mobile app for its Thanksgiving Day Parade instead of simply plugging features into its existing…
