Topic: Lufthansa

Big Brands Jump on Flipboard's New Video Ads Including Jack Daniels, Gucci and Chrysler

Personal magazine company Flipboard is rolling out a trial program incorporating video ads into its users’ news streams beginning today. The program launches with eight notable brands: Jack Daniels, Gucci,…

September 15, 2014, 1:49 PM EDT

Lufthansa Offers a Life in Berlin to First Swede to Legally Change His or Her Name to Klaus-Heidi Any takers?

Interested in being ein Berliner? German airline Lufthansa is running a contest in Sweden, dreamed up by the pranksters at DDB Stockholm, that features an impressive grand prize—a free trip, a…

October 15, 2013, 7:08 AM EDT

Lufthansa, British Airways Launch Global Reviews Media account and creative business, respectively

Summer suddenly feels like airline review season. Just as Lufthansa confirmed a global review of its media business, British Airways acknowledged that it is reviewing its global creative account. Mindshare is…

August 16, 2013, 12:16 PM EDT

Is Nick Brien Saving McCann or Screwing It Up? As big accounts walk out the door, its top exec says he just has a PR problem

Entering his third year as chief executive of McCann Worldgroup, Nick Brien admits he has a problem. But it’s not the one you might expect for a man overseeing the…

July 24, 2012, 12:02 AM EDT

Weather Channel and Lufthansa Show What's Next With Foursquare Brands take advantage of the geo-social app's open source tools

Of the slew of branded third-party apps that Foursquare revealed yesterday, The Weather Channel (TWC) and Lufthansa stood out. TWC will offer weather forecast information to Foursquare users if they frequently…

June 29, 2012, 4:22 PM EDT

Global Lufthansa Account Leaves McCann German shop Kolle Rebbe wins business

McCann Erickson just lost another global account. Lufthansa, which the agency handled at its Berlin office, has hired German shop Kolle Rebbe as its new lead global agency after a review.…

December 21, 2011, 10:29 AM EST

Shops Await Decision in Lufthansa's Global Review McCann defends against a handful of contenders

Another significant account hangs in the balance for McCann Erickson in Lufthansa’s global creative review. The agency, which runs the business from its Berlin office, is defending against a handful of…

November 11, 2011, 4:34 PM EST