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Topic: Little Debbie

Infographic: a Historical and Data-Driven Look at Will Ferrell's Branding Genius

'Ferrellvertising' is a pretty big deal

Will Ferrell last week got his star on the Hollywood Walk of Fame, which was nicely timed to promote his hit movie Get Hard, where he co-stars with fellow comic…

No, Will Ferrell Isn't Little Debbie's New Spokesman, but the Brand Appreciates the Offer

Snack cakes took center stage in Tonight Show appearance

Last night Will Ferrell boasted a new job—Little Debbie's spokesperson—during a weird yet charming segment on the Tonight Show with Jimmy Fallon. As it turns out, the brand was just…

Little Debbie's Logo Change Is So Subtle, It Becomes a Spot the Difference Game

A refinement, not an overhaul

Little Debbie did not consult with Gap, JCPenney or any other noted logo overhaulers before updating its own logo—the first tweak to the design since 1985. The change is remarkably…

Ad interns begging for Little Debbie muffins

Little Debbie and Alabama agency Luckie & Co. have a thing going this summer called Intern Hero, in which they're sending out muffins to interns nationwide who aren't too…

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