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Topic: LinkedIn

Why Twitter Went With Such a Low IPO Price Aim is to be like Linkedin, not Facebook, at least in rollout

That blue Twitter bird should be saying, “cheap, cheap.” The stock and value of the company are looking low to some, as the company prices shares ahead of its public offering…

October 25, 2013, 3:41 PM EDT

Ad Agencies Love LinkedIn but Not SlideShare Poll reveals social media preferences when chasing new business

When hunting for new business, agency leaders have embraced the use of social media platforms, but only the most established hubs. In a new poll from RSW/US—shared exclusively with Adweek—46 percent…

August 28, 2013, 12:26 PM EDT

LinkedIn Partners With Startup to Curate Content for Brands Rallyverse develops client-specific social posts from the best of the Web

More usually equals better—unless you're talking about the Internet. In the social sphere, the dearth of user-generated content (Twitter claims to host more than 340 million tweets per day) can…

August 21, 2013, 1:47 PM EDT

LinkedIn Unveils Sponsored Updates for Desktop and Mobile Professional social net keeps building ad business

LinkedIn today debuted a sponsored updates offering that it started testing in January, continuing a steady monetization march of its 225-million-users-strong business professionals social net. Companies and other organizations with LinkedIn…

July 23, 2013, 11:56 AM EDT

General Mills Ramps Up Social for 37 Brands Implements Spredfast for cross-platform management

General Mills and Spredfast are announcing today that the consumer packaged goods giant has implemented the tech vendor's newly upgraded system to manage content publishing and consumer engagement across Facebook,…

June 26, 2013, 8:51 AM EDT

Brands Can Use Images in Facebook Comments, Too Should change 'engagement' on social site

Facebook created buzz earlier today when it was revealed that it's rolling out the ability for consumers to insert images into comment threads. In a nod to sites like Tumblr…

June 19, 2013, 6:18 PM EDT

Your Rich Friends Don't Really Want to See You in Person, Says Report Text or email, please

They say email can’t replace face-to-face communication. Tell that to the rich, though. People with a household income of $250,000 and up are more likely to use the Web to…

May 8, 2013, 5:59 AM EDT

LinkedIn Pivoting From One-Off Marketing Deals to Content-Based Ads Marketing biz swelled 56 percent to $74.8 million in Q1

When it comes to LinkedIn’s suite of revenue streams, Marketing Solutions (read: advertising) is the Theodore to Talent Solutions’ (job recruitment) Alvin. While Talent Solutions generated $184.3 million in Q1…

May 2, 2013, 8:06 PM EDT

Suspicious Web Domains Cost Online Ad Business $400m per Year Full of hot air

If your therapist thinks you have trust issues, you might just work in online advertising. That’s because it’s getting harder and harder to know what’s real and what isn’t on the…

April 22, 2013, 12:00 AM EDT

Revamped LinkedIn App Will Serve Ads to Smartphone Users Company continues social network evolution with new mobile offerings

With the launch of a new, revamped mobile app, LinkedIn will for the first time be able to show ads to smartphone users, Reuters reported. LinkedIn gets nearly one third of…

April 18, 2013, 11:53 AM EDT

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