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Topic: Lifetime

Why Low-Rated Summer Shows Are Still Landing Early Renewals

Linear ratings only part of story for UnReal, Mr. Robot

At first glance, the debut ratings for Lifetime's big summer gamble, new drama UnReal, seemed as disastrous as the on-camera escapades in the series' faux-Bachelor show, Everlasting. UnReal's June 1 debut…

Addicted to Lifetime Movies? Now There's an App For That

A+E Networks launches its first SVOD service

If you've got $4 and an unabashed love of Lifetime movies, this might be the best day since Flowers in the Attic premiered last year.  A+E Networks has launched its first…

Marilyn Monroe's Dress Blows Around on These New York Subway Ads as Trains Arrive

Lifetime promos echo famous Swedish campaign

Lifetime has brought a neat out-of-home advertising trick to the U.S. for the first time to promote its upcoming miniseries The Secret Life of Marilyn Monroe, starring Kelli Garner. Garner began…

A+E Networks Looks to Its Future by Turning to the Past

Reboots of Roots, War and Peace and The Omen fuel its upcoming slate

Let's get the disappointing news out of the way first: A+E Networks' upfront presentation Thursday night lacked the big announcement many were hoping for—confirmation of reports earlier this week that…

A Filmmaker Gets an Opportunity of a Lifetime

How an agency and a network made her TV dream a reality

In 2005, Wieden + Kennedy provided a fresh start for Sarah Gertrude Shapiro after she literally fled her reality TV job on The Bachelor—and Hollywood. A decade later, the agency…

As Genre Shows Go Mainstream, TV Execs Look to Novelists for the Next Hit

Seeking another Game of Thrones

TV network options on books have exploded. Publishers Lunch, a trade that tracks book industry deals, lists an ever-increasing number of television options over the last few years, with 2013…

How Veteran TV Exec Dawn Ostroff Is Taking Condé Nast Beyond Print

A dozen films at studios, more than 30 in development

The century-old magazine giant Condé Nast made an eyebrow-raising announcement in October 2011. Faced with declining print revenue, the company said it was getting into the entertainment business. Even more…

Whoopi Goldberg Has Limits on Where She Takes Her Smartphone Calls

Also, her go-to social media platforms

Specs Who Whoopi Goldberg Age 58 Accomplishments Oscar, Grammy, Emmy and Tony award-winning actress; co-host of ABC’s The View; star of the Lifetime original movie A Day Late and a Dollar Short…

Seeing Spots: Lifetime Branding Effort Looks an Awful Lot Like Splashy Hotel Ad

Cosmopolitan of Las Vegas creative bowed last summer

A new sizzle reel designed to raise Lifetime’s brand profile ahead of the 2014-15 upfront season may look awfully familiar to the people who developed a certain nerve-jangling hotel campaign…

What Women Watch on TV

Their viewing habits may surprise you

In last season’s premiere of FX’s American Horror Story, two teenagers are lying on the bed, nervously making out. “I don’t want to hurt you,” says the boy, moments before…

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