Topic: Legendary Entertainment

Who Gets Yahoo's Big Media Job?

CEO Mayer's list could include Zalaznick, Sassa, even Lloyd Braun

Who gets Yahoo’s big media job? According to, the company is looking for a big name from TV world to help shepherd potential content deals like the one in…

The Five Best Brand Activations We've Seen at Comic-Con

A bouncy castle, sharksplosion and more

There's expensive marketing, creative marketing, and then there's Comic-Con, where brands shoot the works on pricey stunts from free food to set recreations to lavish parties. (Ubisoft has a boat…

Nearly Everything Is Branded at Comic-Con

Bates Motel bathroom door, Teen Wolf WiFi

Attendees may show up at San Diego Comic-Con as superheroes, but they turn into advertisements as soon as they walk through the fan-stuffed door and onto the floor of the…