Advertisement

Topic: Latino

Honda Targets Hispanic Millennials by Mocking the Way Brands Target Hispanic Millennials Bilingual ads bust open the 'box of clichés'

Young Latino consumers: They're hip! They're mobile! They lead active, on-the-go lifestyles! They're also, you know, pretty much like anybody else—though that's something marketers rarely want to hear when they're paying…

July 18, 2014, 9:23 AM EDT

Univision and Telemundo Are Battling It Out on a Digital Front Can Comcast’s ownership help tip the scales?

Alicia Menendez is a digital and mobile junkie. The 30-year-old host of Alicia Menendez Tonight, a weeknight talk program about sex, money and power on Univision and ABC’s joint-venture news…

July 1, 2014, 7:07 AM EDT

Advertisement