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Topic: Lance Armstrong

Lance and Lennay Week: 5 Brands That Got Hurt Tour de France, Notre Dame and ESPN take hits

The sports world is on fire. But not the "fire" you associate with a quarterback completing numerous consecutive passes or a baseball team on a long winning streak. More like hellfire,…

January 18, 2013, 4:07 PM EST

OWN Blitzes TV and Web, Sparks Social Chatter With Lance Armstrong Two-part interview takes over Oprah.com

If you were online looking for Staten Island Law or Oprah's Lifeclass last night, you were out of luck. All Oprah properties were seriously involved in simulcasting the first half…

January 18, 2013, 12:01 PM EST

Other Lance Armstrong Sponsors Follow Nike A-B, Radio Shack, Trek among them

After being fired by Nike, Lance Armstrong is losing the support of many of his remaining endorsement partners: Anheuser-Busch; Radio Shack; Trek Bicycles; Easton-Bell, the maker of Giro helmets; FRS,…

October 17, 2012, 12:50 PM EDT

Armstrong's Brand Hurt by Latest Doping Allegations Demand Media, Livestrong.com support athlete

No celebrity is safe from an unexpected nosedive in brand equity. And when a celebrity’s stock falls, so does the brands he or she endorses. Demand Media is surely monitoring the…

May 25, 2011, 6:44 AM EDT

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