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Topic: Ladies’ Home Journal

Del Monte Solves the 'Fresh From the Can' Problem

A bit of peachy marketing

Life has never been a bowl of peaches for canned-food brands. Even if you look past the fact that canning arose as a cheap and easy way for Napoleon to…

Women's Service Mags Trade Housekeeping for Style

Shift tone without losing their identity

Traditionally the purveyor of recipes and cleaning tips, women’s service magazines have come a long way, but apparently not far enough. More than a decade ago, Real Simple and O,…

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