Topic: Kohl's
One month after JCPenney fired top exec Ron Johnson and brought Mike Ullman back as CEO, the retailer reportedly says it expects year-over-year Q1 revenues to be down 16 percent…
Kohl's has confirmed its hiring of Zenith for media planning and buying. In a statement, a Kohl's representative said, "We believe that they will help us deliver on our marketing strategy…
If deals players like Groupon and LivingSocial falter, you can bet your bottom dollar that online couponers—which have been around since the Internet's genesis—will still be present. One of the survivors…
When Skyfall opened in theaters in November last year, it became the 23rd film in the James Bond series, which began with 1963’s Dr. No. Judging from the box-office take…
It’s not surprising that demand for display ad inventory would spike ahead of and on two of the biggest shopping days of the year, Black Friday and Cyber Monday. But…
As if the holiday season isn’t hectic enough for the marketing department at Kohl’s, the company confirmed it has launched a review of its media account. Universal McCann is the…
