Topic: Keeping Up with the Kardashians

This Lifestyle Marketing Group Embraces Millennials' Diversity

Helps brands reach today's multicultural audience

Specs Who (L. to r.) Evp, CCO Ryan Ford; creative strategy director Jesse Nicely; founder Ted Chung; public relations vp Brianne Pins; client services vp Rona Mercado; president Seung Chung What Marketing…

After Conquering Reality TV, Kim Kardashian Is Taking the Mobile World by Storm

How she built a $74 million app addiction

Kim Kardashian West first grabbed our attention in October 2007 with the premiere of E!'s Keeping Up With the Kardashians. Who could have guessed where that basic-cable reality show moment…

Kourtney Kardashian Loves Instagram for Fashion Inspiration

But has to think twice about tagging her friends

Specs Who Kourtney Kardashian Age 34 Accomplishments Star of E!’s Keeping Up With the Kardashians (Sundays at 9 p.m.); co-designer of The Kardashian Kollection at Sears and Kardashian Kids at Babies”R”Us Base Los Angeles What’s…

Turning Celebrities Into Branded Cultural Currency

New intellectual property models

Public-television purists, look away now: The PBS series Avec Eric which features Michelin three-star chef Eric Ripert was completely paid for by brands like the Ritz Carlton, Cayman Tourism Board…

Seacrest In: Host Signs Two-Year ‘American Idol’ Pact

Fox retains the services of a very busy emcee

Ryan Seacrest has agreed to host two more seasons of American Idol, signing a contract extension that will keep him in the Fox fold through the 2014 campaign. Seacrest’s current pact…