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Topic: Katy Perry

Katy Perry and Other Celebs Are Pushing Anti-Trump #TwitterBlackOut Effort, but Should Brands Join In?

Caution is advised

When pop star Katy Perry joined the grass-roots #TwitterBlackout effort on the microblogging platform Wednesday, the movement truly began to gain traction. Regular folks and celebs like Perry—as well as…

Katy Perry Votes Naked in Funny Or Die's 'Everyone Votes!' Campaign

But don't try this at home

You could probably use a little levity after last night debate's, so here's some political comedy from Katy Perry, who suggests that you vote in November no matter how you…

Katy Perry Is a Nutcracker, a Fairy Godmother and More in H&M's Loony Holiday Extravaganza

A whole season packed into two minutes

H&M has hired the perfect celebrity endorser for its over-the-top, candy-coated holiday spectacular: Katy Perry.  The pop star and walking acid flashback anchors a new two-minute commercial for the clothing chain,…

How Dr. Martens Army Boots Conquered the Fashion World

Guess who sparked the trend that keeps coming back in style?

It was sometime in the mid 1960s, possibly the Marquee Club, or maybe it was the Railway Hotel, but one thing is certain: By the time The Who's guitarist Pete…

Elle Uses Virtual Reality to Share Fashion Up Close

VR 'brings the consumer into that world'

There are few front row seats during fashion shows, but Elle—with the aid of virtual reality—wants to extend the opportunity to see the shows up close. The Hearst magazine is partnering with 7…

Viewers Can Shop the Super Bowl Halftime Show From Their Phones and TVs

Pepsi will sell Katy Perry merchandise

When Katy Perry performs at Sunday's Super Bowl halftime show, her nearly 64 million Twitter followers will keep social chatter soaring. And amid the spike in tweets, they'll be able…

Pepsi's Music Chief Makes the Super Bowl Sing

On the brand's ties with artists like Katy Perry

Emma Quigley, who joined PepsiCo last October as its first North American head of music, is a heavy hitter in music, having spent the previous two years leading global marketing…

StubHub Gooses Its Digital Content With Katy Perry Concert Prank Video

Shifting dollars from TV to digital

Anyone who has purchased concert or sports tickets knows the ongoing struggle against hidden fees. Ticket resale company StubHub decided to play on those frustrations in its latest online Web…

Katy Perry to Play Super Bowl Halftime Show

Other contenders included Rihanna and Coldplay

According to multiple sources, the National Football League has chosen Katy Perry to perform at the Super Bowl XLIX Halftime Show on February 1, 2015. The Wall Street Journal reported in…

The VMAs Inspired Good and Bad Branded Tweets

But no break-out winner

The good and the bad were on full display in last night’s tweets for MTV’s Video Music Awards. Nicki Minaj's wardrobe malfunction and praise for Beyonce as the queen of…

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