Katy Perry | Adweek
Advertisement

Topic: Katy Perry

Which Music Artists Transcend the Gender and Age Divides Who ranks high no matter the demo

Generationally speaking, there's often a vast divide in musical taste—as most parents of teenagers can attest. When it comes down to men versus women, some names easily top both Top…

April 8, 2014, 11:30 PM EDT

Twitter and Billboard Strike Deal for Social Music Charts Will reveal the next hot acts

Twitter and Billboard have teamed up to make real-time music charts based on the musings of the social platform's 240 million users. Whether pop behemoths Katy Perry or Pharrell Williams are…

March 27, 2014, 12:40 PM EDT

10 YouTube Videos Everyone Is Watching Game of Thrones' Maisie Williams, Snakes, Miley Cyrus included

With the exploding popularity of selfies (see: Ellen Degeneres at the Oscars), it's little wonder Teens React to Super Selfie was a top viral video last week. And it didn't…

March 5, 2014, 11:13 AM EST

Adweek's Top 5 Commercials of the Week: Feb. 21-28 Boys and girls, kitties and crazies. Vote for your favorite spot

In this week's best new commercials, Katy Perry and other famous women launch a new battle cry for CoverGirl. Jeff Gordon pulls another prank for PepsiMAX. British mobile company Three…

February 28, 2014, 8:06 AM EST

Mad Woman's New Year's Resolutions Lauren Reeves shows how advertisers can help you keep your promises

Lauren Reeves shows how advertisers can help you keep your promises

December 31, 2013, 3:50 PM EST

W Targets Emerging Markets With Global Style Guide Issue introduces consumers to history of luxury brands

This month, W magazine is extending its reach with the debut of its first Global Style Guide, a special edition publication that will be distributed internationally in hopes of reaching…

November 1, 2013, 2:56 PM EDT

Health Groups Target Katy Perry for Marketing Pepsi 7 groups sign open letter running Tuesday in some trades

Can nutrition watchdogs shame Katy Perry to stop marketing Pepsi? A group of seven health organizations are going to try. On Tuesday, they plan to run an open letter to…

October 21, 2013, 2:36 PM EDT

Twerking the Hand That Feeds You: Beats Tees Off on Miley Cyrus Isn't corporate synergy subversive?

"Will somebody please feed Miley Cyrus?" That's the request from one anthropomorphized Beats Pill speaker to another in the commercial below, which aired Sunday on MTV after the pop singer's controversial…

August 27, 2013, 4:43 PM EDT

Pepsi and Katy Perry Ask Twitter Users to Pick Her Next iTunes Release Soda and star work with MTV in big social push

When Katy Perry takes the mic for a song during Sunday night's MTV Video Music Awards, the cable channel will temporarily shift focus from inside the event's arena—Brooklyn's Barclays Center—to…

August 20, 2013, 8:00 AM EDT

Katy Perry Gives WhatsApp a Starring Role in Her New Video, Free of Charge She's apparently just a fan of the messaging service

Ever wonder exactly which messaging service Katy Perry uses to chat about being a champion while she’s taking a dump? Well, mystery solved: It’s WhatsApp. In just a few days,…

August 14, 2013, 8:19 AM EDT

Advertisement