Advertisement

Topic: Jwt

Keyboard Cat and Other Real-Life Shelter Pets Star in These Adorable Adoption Ads

Find your future celebrity pet

Celebrities star in a new PSA campaign to increase pet adoption, with a slight twist: The stars in question are two dogs and a cat, all shelter animals before their…

LGBTQ Posters in Toronto Schools Send Messages of Love in the Flash of a Camera Phone

JWT changes the conversation around gender

The climate in which kids are growing up is changing dramatically, but schools remain some of the toughest environments to endure when you're marked as different. Thankfully, there's more support…

Hospital Films Its First Birth of 2016, Seconds After Midnight, for Ad Produced in Hours

Northwell Health introduces you to Austin Joseph

J. Walter Thompson in New York had film crews ready and waiting at Long Island Jewish Medical Center in Queens on New Year's Eve to capture the hospital's first birth…

KitKat Posted the Perfect Tweet in Response to One Direction Taking a Break

Make those chocolate sticks last

One Direction is going on hiatus beginning in March, and they apparently can't wait. Because this is Super-Bowl-blackout-level news, just waiting in the wings for an Oreo to own it, KitKat seized the…

KitKat's Christmas Commercial Is 30 Seconds of Blankness, the Ultimate Ad Break

A knowing antidote to holiday noise

It takes a lot to stand out among the glut of Christmas ads in Britain, where brands jockey like nowhere else to have a hit commercial. KitKat and J. Walter…

KitKat's New Billboards Are Truly Touching: They Give You a Free Massage

Are you up for it?

Talk about a touchy-feely campaign! To promote KitKat's launch in Colombia, J. Walter Thompson and Mindshare installed 20 billboards in the capital city of Bogota. That may sound like a typical move,…

JWT Turns the Black Bars on Vertical YouTube Videos Into Ad Space for Nonprofits

Anyone can join the 'Donate the Bars' project

Turning every usable surface into marketing space is known as ad creep. But this YouTube project by J. Walter Thompson Brazil gets away with it—because the beneficiaries are nonprofits who…

5 Brilliantly Faked Viral Ads That People Still Keep Thinking Are Real

Years later, they're still getting passed around

Sometimes even the smartest people you know can share something fake in social media, and correcting them is one of the few joys of being an ad geek.  We've compiled some…

Fat- and Period-Shaming Collide in Easily the Year's Most Offensive Ad Aimed at Women

Got that 'jam donut' feeling?

Fat-shaming and period-shaming in a single commercial? J. Walter Thompson Melbourne has managed it, with predictably bad results, in this spot for Unicharm's SOFY BeFresh Pads. The ad is titled…

Tylenol Further Explores the Changing Face of the American Family in New Ad

Same-sex and interracial couples

Tylenol is continuing its celebration of diverse families with a new commercial from J. Walter Thompson in New York featuring same-sex and interracial couples. Titled "How We Family," the ad is…

Advertisement