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Topic: John Partilla

Going to the Movies Could Be a Fully Interactive Experience by 2020

Screenvision CEO says sensors will improve audience connections

brightcove.createExperiences(); While sensors and beacons are driving the wearable tech and connected cars on display at CES 2016, they're likely…

Mitchell Caplan Joins Olson as CMO

Formerly with McCann, Y&R

Olson, in its bid to become a national player, has added another New York ad executive to top management: Mitchell Caplan, the former chief marketing officer at McCann Erickson and…

Dentsu LA Gives Way to Attik LA

One sister shop supplants another

Dentsu's decision to hand sister shop Attik the keys to its Los Angeles office illustrates the reality that no matter how big the Dentsu name is in Asia, it has…

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